Title Agenda-setting / James W. Dearing, Everett M. Rogers

Published Thousand Oaks, Calif. : Sage, ©1996

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Description 1 online resource (x, 139 pages) : illustrations Series Communication concepts ; 6 Communication concepts ; 6. Contents 1. What Is Agenda-Setting? 1 -- Agenda-Setting as a Political Process 1 -- The Media Agenda, Public Agenda, and Policy Agenda 5 -- The Chapel Hill Study 6 -- Salience as the Key in Agenda-Setting 7 -- History of Agenda-Setting Research 8 -- The Search for Media Effects 13 -- Three Research Traditions 16 -- Measuring Agendas 17 -- The Rise and Fall of the War on Drugs 19 -- 2. Media Agenda Studies 24 -- Media Advocacy for Drunk Driving 25 -- Real-World Indicators and the Media Agenda 28 -- AIDS and the Media Agenda in San Francisco 30 -- Influencing the Media Agenda 31 -- Similarity of Media Coverage of an Issue 33 -- Measuring the Media Agenda 35 -- The Exxon Valdez and the Environment 37 -- 3. Public Agenda Studies: The Hierarchy Approach 40 -- The Issues of the 1960s 41 -- Measuring the Public Agenda 45 -- Evidence for the Influence of the Media Agenda on the Public Agenda 49 -- Intervening Variables in Predicting the Public Agenda 50 -- The Role of Personal Experience With Issues 52 -- 4. Public Agenda Studies: Longitudinal Approaches 54 -- The Issue of AIDS in the United States 56 -- The Issue-Attention Cycle 60 -- How an Issue Gets on the Public Agenda 62 -- Experimental Research 62 -- A Threshold in Public Attention 64 -- Issue Displacement as a Zero-Sum Game 66 -- Time in Agenda-Setting Research 67 -- How the Ethiopian Famine Got on the Agenda 69 -- 5. Policy Agenda Studies 72 -- The Media-Policy Relationship 74 -- Media Coverage and Decision Making in Washington 76 -- From the Issue of Power to the Power of Issues 78 -- Investigative Reporting and Policy Making in Chicago 79 -- Studying the Policy Agenda 81 -- Setting the Agenda in the U.S. Senate 84 -- 6. Studying the Agenda-Setting Process 88 -- Comparisons Among Agenda-Setting Approaches 89 -- Generalizations About Agenda-Setting 90 -- Toward Disaggregation in Agenda-Setting Research 92 -- Research Questions for Future Study 95 -- The Need for Multimethod Research Designs 99 -- Agenda-Setting in Democratic Societies 99 Summary Agenda-Setting asks who sets the agenda that brings social problems into the public arena, on to the policy agenda and finally, to a change of policy. It provides important practical and theoretical insight into the agenda-setting process Bibliography Includes bibliographical references (pages 101-128) and indexes Notes Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL Print version record digitized 2010 HathiTrust Digital Library committed to preserve pda MiAaHDL SUBJECT Umschulungswerkstätten für Siedler und Auswanderer Bitterfeld gnd Subject Mass media and public opinion -- United States Mass media -- Political aspects -- United States Mass media -- United States -- Influence Mass media -- Social aspects -- United States Public opinion -- United States Political planning -- United States Public Opinion SOCIAL SCIENCE -- Media Studies. Mass media and public opinion Mass media -- Influence Mass media -- Political aspects Mass media -- Social aspects Political planning Public opinion Agenda setting Massenmedien Reaktion Politik Thema Agendavorming. Politieke kwesties. Massamedia. United States USA Form Electronic book Author Rogers, Everett M LC no. 96210701 ISBN 9781452248844 1452248842 9781452243283 145224328X

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