Title Branding New York : how a city in crisis was sold to the world / by Miriam Greenberg

Published New York : Routledge, 2008

Copies

Location	Call no.	Vol.	Availability
WATERFT BUSINESS	659.1997491 Gre/Bny		AVAILABLE

Description xv, 326 pages : illustrations ; 23 cm Series Cultural spaces series Cultural spaces series. Bibliography Includes bibliographical references (pages [307]-316) and index Subject Corrective advertising -- New York (State) Advocacy advertising -- New York (State) Mass media and business -- New York (State) SUBJECT New York (N.Y.) http://id.loc.gov/authorities/names/n79007751 -- Public relations. http://id.loc.gov/authorities/subjects/sh2002006378 New York (N.Y.) http://id.loc.gov/authorities/names/n79007751 -- Press coverage. http://id.loc.gov/authorities/subjects/sh99002408 LC no. 2007031856 ISBN 9780415954419 cloth 041595441X cloth 9780415954426 paperback 0415954428 paperback

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