Title Revenue management and air cargo / Gina Morello

Published London : Henry Stewart Talks, 2009

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HSTalks Business & Management Collection

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Description 1 streaming video file (42 min.) Series Practical pricing and revenue management : fundamentals and practical applications Henry Stewart talks. Marketing & management collection. Practical pricing and revenue management Contents Requirements for revenue management -- Applications of revenue management in cargo -- Fundamental cargo issues -- Capacity forecasting -- Market segmentation -- Demand forecasting -- Optimization models -- Revenue management execution -- Advanced topics in cargo revenue management Notes Animated audio-visual presentation with synchronized narration Title from title frames Subject Aeronautics, Commercial -- Marketing Pricing. Aeronautics, Commercial -- Freight. Price fixing. Price fixing Aeronautics, Commercial -- Freight Aeronautics, Commercial -- Marketing Pricing Form Streaming video

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