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Subjects (1-2 of 2)
Market segmentation -- United States -- History
1
2021
Profit margins : the American silent cinema and the marginalization of advertising
Groskopf, Jeremy, author
Bloomington, Indiana : Indiana University Press, [2021]
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2
1992
Was there a Pepsi Generation before Pepsi discovered it? : youth-based segmentation in marketing
Hollander, Stanley C. (Stanley Charles), 1919-2004.
Chicago, Ill. : American Marketing Associaton ; Lincolnwood, Ill. : NTC Business Books, [1992]
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WATERFT BUSINESS
658.8348 Hol/Wta
AVAILABLE
MELB
658.8348 Hol/Wta
AVAILABLE
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