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Book Cover
E-book
Author Samkin, Grant

Title Accounting in the media
Published Bradford : Emerald Group Pub., 2010

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Description 1 online resource (186 pages)
Series Qualitative Research in Accounting & Management: Volume 7, Edition 3
Qualitative Research in Accounting & Management: Volume 7, Edition 3
Contents Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Accounting in the media; Prem Sikka and the media: using the media to hold accountants to account; Using the media to hold accountants to account: some observations; Threats to the New Zealand Serious Fraud Office: an institutional perspective; Interpreting pictorial messages of intellectual capital in company media; Interpreting pictorial messages of intellectual capital in company media; Accounting: an un-Australian activity?; Call for papers
Summary The papers in this special issue cover the traditional mass media of newspapers, corporate accounting media of annual reports, advertisements, the more recent forms of media for example blogs, corporate media in the form of web sites and poetry. The papers in this special issue make use of a variety of theoretical frameworks including visual theory (Barthes, 1964), political economy of media (Wilkins, 1998; McChesney, 2008), rhetoric (Aristotle, 354 BCE/1954), institutional theory and deinstitutionalization (Meyer and Rowan, 1977; Powell and DiMaggio, 1991; Scott, 1991). Research methods used
Notes Print version record
Subject Accounting -- Research
Managerial accounting -- Research
Publicity.
Advertising.
advertising.
Advertising
Accounting -- Research
Managerial accounting -- Research
Publicity
Form Electronic book
ISBN 9780857244826
0857244825