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Author Pillay, Ravi, author

Title Nestlé South Africa : leading multi-stakeholder partnership response in the COVID-19 context / Ravi Pillay, Caren Brenda Scheepers
Published Bingley, U.K. : Emerald Publishing Limited, 2020
©2020
Online access available from:
Emerald Emerging Markets    View Resource Record  

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Description 1 online resource (3 pages) : 17 illustrations
Series Emerald emerging markets case studies, 2045-0621 ; volume 10, issue 3
Notes The learning outcomes are as follows: identifying and prioritising of stakeholders' needs during crises; gaining insight into applying contextual intelligence in leaders' decision-making on philanthropic investments; and evaluating initiatives by differentiating between creating shared value and corporate social responsibility
On 15 March 2020, Bruno Olierhoek, Chairman and MD, Nestlé East and Southern Africa considers his dilemma of where to focus his community support initiatives during COVID-19, which could reflect their company's purpose of enhancing quality of life and contributing to a healthier future in their response to the crisis? Also, creating shared value (CSV) was in their DNA as a company, and they wanted to do more than philanthropic gestures; therefore, they had to decide carefully about leveraging their strategic partnerships in the relief effort. The case highlights existing community involvement projects, pre-COVID-19, which illustrate multi-stakeholder collaboration. These existing trust relationships and partnerships are then leveraged during the COVID-19 pandemic. The case highlights unintended consequences of Nestlé's gesture of donating food products to the 5,000 frontline health-care workers for specific stakeholder groups, such as the positive emotional responses of Nestlé's own employees. These events in the case relate to existing theoretical frameworks, such as corporate citizenship which elicits pro-organisational behaviour in stakeholder groups
Postgraduate programmes MBA or MPhil
Teaching Notes are available for educators only
Includes index
Bibliography Includes bibliographical references
Notes Print version record
Subject Crisis management -- South Africa -- Case studies
Leadership -- South Africa -- Case studies
Strategic planning -- South Africa -- Case studies
COVID-19 (Disease) -- Economic aspects -- South Africa -- Case studies
Business & Economics -- Strategic Planning.
Business strategy.
Form Electronic book
Author Scheepers, Caren Brenda, author