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Book Cover
E-book
Author Bitar, Amer, author

Title Bedouin visual leadership in the Middle East : the power of aesthetics and practical implications / Amer Bitar
Published Cham, Switzerland : Palgrave Macmillan, [2020]
©2020

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Description 1 online resource (xvii, 223 pages : illustrations, maps, portraits
Series Palgrave Studies in Business, Arts and Humanities, 2662-1266
Palgrave studies in business, arts and humanities, 2662-1266
Contents Visualizing Leadership in Bedouin Arabia -- Overview of Visual Leadership Studies -- Bedouin Culture -- The Leader's Perspective -- The Artist's Voice -- The Perspective of the Audience -- The Power of Aesthetics
Summary This book focuses on leadership as a visual discourse and explores the construction of this discourse within the context of Bedouin Arabia, and the Middle East more broadly. In it, the author considers business and organisational leadership from an aesthetic perspective and in the context of various geographical and historical settings. The book examines the work of a variety of artists, and examines how public representations of business and political figures are used as a tool of leadership. Using a Foucauldian perspective, the book explores the interconnected concepts of power and knowledge, examining how visual images are used in the Middle Eastern context for leaders to communicate with their followers and the public. The Bedouin business world provides a unique opportunity for the researcher to examine the interplay between culture, management and politics. The book will be of interest to academics working in the fields of aesthetics, leadership, management, culture, and the Middle East more broadly
Bibliography Includes bibliographical references and index
Subject Leadership -- Middle East
Leadership in art.
Bedouins.
Visual communication -- Middle East
Management.
International business enterprises.
Arts.
management.
Leadership in art
Visual communication
Leadership
Bedouins
Arts
International business enterprises
Management
Middle East
Form Electronic book
ISBN 9783030573973
3030573974