Limit search to available items
Book
Author Blount, Yvette Maree

Title Business to consumer eCommerce : implications for employee management / by Yvette Maree Blount
Published [Place of publication not identified] : [publisher not identified], 2007

Copies

Location Call no. Vol. Availability
 MELB  332.170285467 Blo/Btc  AVAILABLE
Description ix, 304 pages ; 30 cm
Summary This research explored the way service organisations deal with employee management issues when implementing eCommerce technologies. The thesis proposes a framework for understanding the technology-mediated context of the customer-employee interaction in service organisations when implementing eCommerce. The framework assists in achieving a balance between achieving efficiencies and maintaining customer loyalty
Notes Submitted to the Deakin Business School of of the Faculty of Business and Law, Deakin University
Degree conferred 2008
Thesis (Ph.D.)--Deakin University, Victoria, 2007
Bibliography Includes bibliographical references (pages 281-304)
Subject Electronic commerce -- Management.
Internet banking -- Management.
Customer services -- Management.
Genre/Form Academic theses.
Author Deakin University. Faculty of Business and Law.
Deakin Business School