Description |
1 online resource (401 pages) |
Contents |
Cover; Half Title; Title Page; Copyright Page; Brief Table of Contents; Detailed Table of Contents; Preface; Part I. The Emerging Global Economy; 1. Managing in the Global Economy: An Introduction; Importance of Global Business; Factors Influencing Global Business: An Organizing Framework; The Global Manager; The Road Ahead; Key Terms; Global Manager's Workbook 1.1: Are Management Styles Converging?; Global Manager's Workbook 1.2: Special Assignment-Romania; 2. Challenges and Prospects of Globalization; Outsourcing to India; Challenges of Globalization; Stages in Globalization |
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The Globalization EnigmaGlobalization: A Point of View; Key Terms; Global Manager's Workbook 2.1: Globalization and You; Global Manager's Workbook 2.2: Meeting the Globalization Challenge; 3. Economic Foundations of Global Business; Slovakia's Emerging Automobile Industry; Economic Environment and Global Competition; Competition Between Nations; Competition Among Firms and Industries; Institutional Influences on Trade and Economic Development; Developing Global Economic Literacy; Key Terms; Global Manager's Workbook 3.1: Honduran Textile Trade |
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Global Manager's Workbook 3.2: World Trade Organization4. National Trade Policy and Competitive Advantage; Singapore's Drive for Economic Prosperity; Rationale for National Trade Intervention; Strategies for National Economic Development; Industrial Policy and Economic Development: The Case of Japan; Barriers to International Trade; International Trade Promotion; Combating Unfair Trade Practices; Key Terms; Global Manager's Workbook 4.1: Culture and Industrial Policy; Global Manager's Workbook 4.2: Celtic Tiger; 5. Legal and Political Foundations of Global Business |
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Seeking Political Favors in NigeriaLegal Environment of Global Business; The Darker Side of Global Business; Political Risk in Foreign Investments; Social Responsibility in Global Business; Key Terms; Global Manager's Workbook 5.1: Leveling the Playing Field; Global Manager's Workbook 5.2: Manufacturing in Underdeveloped Countries; 6. Economic Integration and Regional Trading Blocs; Poland Joins the European Union; Rationale for Regional Economic Integration; Degrees of Regional Economic Integration; NAFTA and the Maquiladora Program; The European Union; Key Terms |
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Global Manager's Workbook 6.1: Future of NAFTAGlobal Manager's Workbook 6.2: Future of the European Union; Part II. Culture, Organization, and Strategy; 7. Cultural Foundations of Global Business; A Story of Two Cows; Understanding Cultural Differences; Inside China: A Study in Culture; The Culture Theory Jungle; Comparing Models of National Cultures; Key Terms; Global Manager's Workbook 7.1: Promontory Point; Global Manager's Workbook 7.2: Dining Out in Lougang; 8. Assessing Cultural Differences; Made in USA; Navigating the Culture Theory Jungle; Reframing Culture: A "Big Five" Approach |
Summary |
This definitive text will bring a new level of professionalism to courses in International Management. Truly global in focus, it is a comprehensive primer on the challenges and prospects of international management, with a particular emphasis on developing global managers who are skilled in economics, strategy, and general management. In addition, the authors help readers develop an in-depth understanding of the role of cultural differences in managerial effectiveness. The text is divided into three parts: the emerging global economy; culture, organization, and strategy; and managing global op |
Notes |
Assessing Cultural Differences |
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Print version record |
Subject |
International business enterprises -- Management
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International trade -- Cross-cultural studies
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Strategic planning.
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International economic relations.
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International business enterprises -- Management
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International economic relations
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International trade
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Strategic planning
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Genre/Form |
Cross-cultural studies
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Form |
Electronic book
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Author |
Nardon, Luciara
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ISBN |
9781317465560 |
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1317465563 |
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