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Book Cover
Book
Author Morrison, Janet.

Title The international business environment : global and local marketplaces in a changing world / Janet Morrison
Edition Second edition
Published Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2006

Copies

Location Call no. Vol. Availability
 MELB  337 Mor/ibe  AVAILABLE
 W'PONDS  337 Mor/ibe  AVAILABLE
Description xxviii, 516 pages : illustrations, maps ; 25 cm
Contents 1. The internal business environment -- 2. Functional dimensions which shape the organization and its strategy -- 3. The national economic environment -- 4. Major economic systems -- 5. The global economy and globalization processes -- 6. The cultural environment : diversity and globalization -- 7. Society and busines -- 8. The changing political environment : national, regional and international forces -- 9. The international legal environment of business : moving towards harmonization -- 10. World trade and the international competitive environment -- 11. Technology and innovation -- 12. International financial markets -- 13. Environmental challenges : global and local perspectives -- 14. Global challenges and the responsible business
Summary "The second edition of The International Business Environment offers a clear and accessible introduction to the key dimensions of the international business environment, including the economic, political, cultural, technological and financial dimensions. Its approach is genuinely international, highlighting transitional and developing economies as well as the advanced economies. Global issues, including ethical aspects and social responsibility, are emphasized, as are management implications." "The International Business Environment, Second edition, is an ideal introductory core text for undergraduates studying business environment on business or management degrees, and for postgraduate students studying for MBA and other Masters degrees in business and management."--BOOK JACKET
Notes Previous ed.: 2002
Bibliography Includes bibliographical references (pages 494-505) and index
Subject International economic relations.
International economic relations -- Case studies.
International business enterprises.
International business enterprises -- Case studies.
International trade.
International trade -- Case studies.
Globalization -- Economic aspects.
Globalization -- Economic aspects -- Case studies.
Competition, International.
Competition, International -- Case studies.
Genre/Form Case studies.
LC no. 2005056112
ISBN 9781403936912 paperback
1403936919 paperback