1. About this publication -- 2. Strategic issues -- 3. Copyright overview -- 4. Identifying & valuing copyright -- 5. Protecting and enforcing copyright -- 6. Buying, selling & licensing copyright -- 7. Financing -- 8. Distribution models, royalties & payments -- 9. Other areas of law -- 10. Websites & social media
Summary
This user-friendly guide is for organisations and creators who want to maximise the way they use copyright to realise commercial outcomes. Whether you are engaged in buying, selling or licensing copyright, or want to explore new possibilities for distributing content, this guide is your one stop source for practical expert advice
