1) 'Not another survey': the value of unconventional methods -- Part 1: Unconventional settings and data sources 2) Desert island data: using BBC radio 4's desert island discs in organization and management research 3) Using fiction in organization and management research 4) Innovations in unobtrusive methods 5) Research in extreme contexts 6) Making the case: a qualitative approach to studying social media documents -- Part 2: Unconventional research design and data collection methods 7) Netnography: engaging with the challenges 8) Institutions under a microscope: experimental methods in institutional theory 9) Beyond one voice: co-constructed analytic auto-ethnography 10) Participant-led video diaries 11) Inter-organizational ethnography -- Part 3:Unconventional analytic approaches 12) Unconventional yet consequential: using a sociomaterial approach to drive impact in organization studies research 13) Path constitution analysis: a methodology for understanding path dependence and path creation 14) Methodology matters
Summary
Most researchers in organization and management studies keep to the same traditional research methods-like surveys and interviews. But research participants are now suffering from 'survey fatigue', and using the same old methods runs the risk of generating the same findings. This book encourages the development of unconventional methodologies
