| Description |
1 online resource : illustrations |
| Series |
SAGE Knowledge. Cases |
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SAGE Knowledge. Cases
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| Summary |
Dr. Narendran, director, Indian Medicine College (IMC), has been requested by the head of the college's Pharmacology Department to secure intellectual property protection for, and commercialize, a Siddha formulation that he had developed for coronary atherosclerosis. This is the first time such a request has been made at IMC, and the director has to consider how it fits into the educational and research mandate of the institution. He also has a brief market study of the formulation's potential.The case will enable participants to identify the components of a decision making framework, namely Situation Analysis, Problem Definition/Objective, Option Generation, Criteria for Evaluation, Evaluation of Options and Recommendation (with Action Plan) |
| Notes |
Originally published in Chand, V. S. (2011). Dr. Narendran's Dilemma. RJMC0017. Indian Institute of Management, Ahmedabad |
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Description based on XML content |
| Subject |
Indian Medicine College
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Decision making.
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Health services administration.
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decision making.
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Decision making.
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Health services administration.
|
| Genre/Form |
Case studies.
|
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Case studies.
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Études de cas.
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| Form |
Electronic book
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| ISBN |
9781526441454 |
|
1526441454 |
|
