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Book Cover
E-book
Author Ceranic, Tara L., author

Title Grenada Chocolate Company : big decisions for a young social enterprise on a small island / Tara L. Ceranic, Ivan Montiel, Wendy S. Cook
Published London : NeilsonJournals Publishing, 2013

Copies

Description 1 online resource : illustrations
Series SAGE Knowledge. Cases
SAGE Knowledge. Cases
Summary Three partners founded the Grenada Chocolate Company (GCC) in 1999: Mott Green, Doug Browne and Edmond Brown. Several years ago Doug passed away of cancer and in June 2013 Mott suffered a fatal electrocution while repairing a piece of equipment. Edmond was now thrust into the leadership position and left to decide what direction GCC should take. The GCC product line was becoming increasingly popular both on the island and internationally and demand was high, but the original vision for the company was to produce bean-to-bar chocolates while providing a fair wage to the local employees and farmers. Expansion could be an option for Edmond and GCC, but was it possible to expand and stay true to the ideas on which GCC was founded?
Notes Originally Published InCeranic, T. L., Montiel, I., & Cook, W. S. (2013). Grenada Chocolate Company: Big decisions for a young social enterprise on a small island. Journal of Business Ethics Education, 10(1), 327-338. JBEE10-0CS1
Description based on XML content
Subject Green, Mott, 1966-2013.
Browne, Doug
Brown, Edmond
Grenada Chocolate Company.
Strategic planning.
Organizational change.
Chocolate.
Cacao.
Organizational Innovation
Chocolate
Cacao
chocolate.
Cacao
Chocolate
Organizational change
Strategic planning
Genre/Form Case studies.
Études de cas.
Form Electronic book
Author Montiel, Ivan, author
Cook, Wendy S., author
ISBN 9781526460646
1526460645