Description |
1 online resource (1 ebook (xxvi, 336 pages)) : map |
Contents |
Cover; Contents; Title page; Copyright page; Dedication; Acknowledgments; Foreword; Introduction; Why Read China Entrepreneur?; Who is in This Book?; What We Cover; Chapter 1: Getting Started; Introduction; The Past: China Opens its Doors; The Transition: China in the 1990s; The Present: "Better for Entrepreneurs than Silicon Valley"; Dealing with the Chinese Government; Bureaucratic Challenges for Entrepreneurs; Strategies for Successful Government Relations; Conclusion; Chapter 2: Setting Up Shop (I); Introduction; Getting Help with Licensing; Choosing the Right Legal Form; Conclusion |
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Chapter 3: Setting Up Shop (II)Introduction; Finding the Money; Choosing the Right Chinese Business Partner(s); Conclusion; Chapter 4: Targeting the Right Customers . . . and Getting Paid; Introduction; Targeting the Right Customers; Getting Your Customers to Pay You; Conclusion; Chapter 5: Human Resource Challenges; Introduction; Strengths and Weaknesses of Chinese Employees; Bridging the Skills Gap: Training, Training, Training; Training Strategies for Mid-level Managers and Senior Staff; Recruitment and Retention Challenges; HR Strategies: Selling "Small is Beautiful" |
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Solving the Salary QuestionConclusion; Chapter 6: Ethics and Corruption; Introduction; Putting Corruption into Context; Government Guanxi; B2B Corruption; Unethical Employees; Avoiding Government Corruption; Blocking B2B Corruption; Fighting Internal Corruption; Conclusion; Chapter 7: Business Negotiations; Introduction; Pre-negotiation Preparation; Beijing and Northern China; Shanghai and Eastern China; Guangzhou and Southern China; Interior (Undeveloped) China; At the Negotiation Table: Tactics and Strategies; Conclusion; Chapter 8: Living in China: A Survival Kit; Introduction |
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Clearing the Language HurdleHardships of Life in China; The Struggle for Work-Life Balance; Foreign Businesswomen in China; The Good Life, China-style; Conclusion; Chapter 9: Are You Ready for China?; Introduction; Must-have Traits for China Entrepreneurs; Prerequisite Expertise; Tools for Surviving the Tough Times; Endgames; China's Future; Confidence in the Top Leadership; Changing Opportunities; Bullish on China; Conclusion; Epilogue; Appendix: China and Its Trade Partners; China Trade Partner: Australia; China Trade Partner: Brazil; China Trade Partner: European Union |
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China Trade Partner: IndiaChina Trade Partner: Japan; China Trade Partner: Mexico & Latin America; China Trading Partner: Nigeria; China Trade Partner: South Africa; China Trade Partner: United States; Index |
Summary |
Launching a business in China? Give yourself a ""second mover advantage."" China-bound entrepreneurs and small business owners: learn from experienced China hands before you bring your business to the world's largest and most dynamic consumer market.Preparing to manage a small business in China, the world's largest, most dynamic consumer market? Hundreds of thousands of other international businesspeople are too, but only a small percentage of them will succeed in bringing their start-up dreams to life in the Middle Kingdom.Give yourself a huge head-start by learning directly f |
Analysis |
Business enterprises, Foreign China |
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China |
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Entrepreneurship |
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Entrepreneurship China |
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Industrial policy China |
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Kulturvergleich |
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Management |
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New business enterprises China Management |
Notes |
Includes index |
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Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL |
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English |
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Print version record |
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digitized 2010 HathiTrust Digital Library committed to preserve pda MiAaHDL |
Subject |
New business enterprises -- China -- Management
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Small business -- China -- Management
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Foreign executives -- China
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Entrepreneurship -- China
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Business enterprises, Foreign -- China
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Industrial policy -- China
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BUSINESS & ECONOMICS -- Industrial Management.
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BUSINESS & ECONOMICS -- Management.
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BUSINESS & ECONOMICS -- Management Science.
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BUSINESS & ECONOMICS -- Organizational Behavior.
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Industrial policy
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Entrepreneurship
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Business enterprises, Foreign
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Foreign executives
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New business enterprises -- Management
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Small business -- Management
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New business enterprises -- Management. -- China.
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Entrepreneurship -- China.
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Business enterprises, Foreign -- China.
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Industrial policy -- China.
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Wirtschaftspolitik
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Entrepreneurship-Ansatz.
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Unternehmensgründung.
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Internationale Markteintrittsstrategie.
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Wirtschaftskultur.
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China.
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USA.
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China
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China
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Form |
Electronic book
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Author |
Underwood, Laurie.
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LC no. |
2009280440 |
ISBN |
1118580664 |
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9781118580660 |