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Book Cover
E-book
Author McNees, Mark R., author

Title Legacy vacation resorts : navigating certified B Corp change management / Mark McNees, Karen Eagle, Maria Ballesteros-Sola
Published London : SAGE Publications: SAGE Business Cases Originals, 2024

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Description 1 online resource
Series SAGE business cases
SAGE business cases
Summary This case focuses on sustainability in the hospitality industry, how B Corp certification fits into it, and the change management process. Legacy Vacation Resorts (LVR) is a successful, eight-location family resort chain headquartered in Orlando, Florida. Jared Meyers, LVR's Chairperson, is committed to transforming his resorts from a traditional, solely for-profit model to one that embraces a triple bottom line of "People, Planet, and Profit." Meyers decided to make LVR a Certified B Corporation (B Corp) to ensure credibility and transparency. He now faces the challenge of communicating the values and benefits of socially and environmentally sustainable B Corp practices to his employees and customers. Students will put themselves in Meyers' shoes to determine how best to plan and execute organizational change that integrates LVR's employees and guests into the new sustainable social and environmental commitment culture
Notes Description based on XML content
Subject Benefit corporations -- Management -- Case studies
Hospitality industry -- Florida -- Case studies
Organizational change -- Case studies
Form Electronic book
Author Eagle, Karen, author
Ballesteros-Sola, Maria, author
ISBN 9781071929070
1071929070