Title Business model generation : a handbook for visionaries, game changers, and challengers / written by Alexander Osterwalder and Yves Pigneur ; design, Alan Smith ; editor and contributing co-author, Tim Clark ; production, Patrick van der Pijl ; co-created by an amazing crowd of 470 practitioners from 45 countries

Published Hoboken, NJ : Wiley, ©2010

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Description 1 online resource (278, [3] pages) : color illustrations Series Strategyzer series Strategyzer series. Contents Seven Faces of Business Model Innovation -- Table of Contents -- Canvas -- The Business Model Canvas -- Definition of a Business Model -- The 9 Building Blocks -- The Business Model Canvas Template -- Patterns -- Un-Bundling Business Models -- The Long Tail -- Multi-Sided Platforms -- FREE as a Business Model -- Open Business Models -- Design -- Customer Insights -- Ideation -- Visual Thinking -- Prototyping -- Storytelling -- Scenarios -- Strategy -- Business Model Environment -- Evaluating Business Models -- Business Model Perspective on Blue Ocean Strategy -- Managing Multiple Business Models -- Process -- Business Model Design Process -- Outlook -- References Seven Faces of Business Model Innovation -- Canvas. Definition of a business model ; The 9 building blocks ; The business model canvas -- Patterns. Unbundling business models ; The long tail ; Multi-sided platforms ; FREE as a business model ; Open business models -- Design. Customer insights ; Ideation ; Visual thinking ; Prototyping ; Storytelling ; Scenarios -- Strategy. Business model environment ; Evaluating business models ; Business model perspective on blue ocean strategy ; Managing multiple business models -- Process. Business model design process -- Outlook. Outlook -- Afterword. Where did this book come from? Summary Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models "Co-created by 470 'Business Model Canvas' practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition. Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to 'the business model generation!'"--Resource description page Analysis Strategic planning Bibliography Includes bibliographical references (page 276) Notes Electronic resource, viewed: July 08, 2021 Subject Business planning. New business enterprises. Strategic planning. BUSINESS & ECONOMICS -- Strategic Planning. Business planning. New business enterprises. Strategic planning. Innovationsmanagement. Gestion d'entreprises. Innovations. Planification stratégique. Business and Management. Business planning New business enterprises Strategic planning Innovationsmanagement Bedrijfsorganisatie. Organisatieontwikkeling. Bedrijfsmodellen. Strategische planning. Vernieuwing. Ekonomisk planering. Strategisk planering. Företagsorganisation. Business planning. New business enterprises. Strategic planning. Innovations management. Business & Management. Research & development management. Business and Management. Genre/Form Electronic books dissertations. Academic theses Academic theses. Thèses et écrits académiques. Form Electronic book Author Pigneur, Yves, author. Clark, Tim, 1956- editor. LC no. 2011280326 ISBN 9780470901038 0470901039 128275629X 9781282756298 0470876417 9780470876411 9781118656402 1118656407

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