| Description |
1 online resource (239 pages) |
| Contents |
Need for a paradise dream -- Manifestations of Eurofederalists' paradise dream -- The tale of seductive Europa -- Welcome to the center of the European mandala! -- Europa's sacred gaze -- The European Central Bank's story of abundance: in between sacred rituals and political marketing -- The promise of European rituals -- "Rise like a phoenix": a new anthem for (federal) Europe -- The 2014 elections of the European Parliament: preparing for a European carnival |
| Summary |
Drawing upon the disciplines of politics, anthropology, psychoanalysis, aesthetics and cinema studies, Salgo presents a new way of looking at the "art of European unification" and to highlight the mythical sources of the federalist project. The visual narratives constitute the main object of inquiry - the iconography of the new "Europa" series of euro banknotes and the videos launched by the European Commission, the European Parliament and by the European Central Bank, through which the supranational elite seek to generate "collective effervescence," allow for a European carnival to take place, and prompt citizens to pledge allegiance to the sacred dogma of the "ever closer union," thereby strengthening the organization's legitimacy |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Description based on online resource; title from digital title page (viewed on November 04, 2022) |
| Subject |
European Union -- Marketing
|
| SUBJECT |
European Union fast |
| Subject |
Visual communication -- Political aspects -- European Union countries
|
|
LAW -- International.
|
|
SOCIAL SCIENCE -- Anthropology -- Cultural.
|
|
Marketing
|
|
Visual communication -- Political aspects
|
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European Union countries
|
| Form |
Electronic book
|
| LC no. |
2017032605 |
| ISBN |
9781785336195 |
|
1785336193 |
|
