DESIGN, EVALUATION, AND ANALYSIS OF QUESTIONNAlRES FOR SURVEY RESEARCH; Preface; Contents; Introduction; Part I. The three-steps procedure to design requests for an answer; 1. Concepts-by-postulation and concepts-by-intuition; 2. From social science concepts-by-intuition to assertions; 3. The formulation of requests for an answer; Part II. Choices involved in questionnaire design; 4. Specific survey research features of requests for an answer; 5. Response alternatives; 6. The structure of open-ended and closed survey items; 7. Survey items in batteries
Summary
This book aims to give students and survey researchers a state-of-the-art introduction to questionnaire design. The authors are recognized experts in their fields and have experience in teaching and research. While many researchers discover that their questions do not work post-hoc, this book alerts designers of questionnaires to the many decisions they make that will affect the quality of the research outcome. Most importantly, the book presents a tool with which to measure the quality of questions at the outset
Bibliography
Includes bibliographical references (pages 359-372) and index
Notes
English
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