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Book Cover
E-book
Author Cheong, Marc, author

Title Twitter, alcohol and wasted war stories : potted lessons in social media-based methodologies / Marc Cheong & Torgeir Aleti & Will Turner
Published [Los Angeles, California] : SAGE, 2016
Online access available from:
Sage Research Methods Cases    View Resource Record  

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Description 1 online resource : illustrations (colour)
Series SAGE research methods. Cases
SAGE research methods. Cases
Summary This case study summarises researchers' experiences using Twitter as a research tool. Specifically, that involved using Twitter for the identification, invitation and incentivisation of survey participants in a study of alcohol consumption among Australian Twitter users. In this 'auto-ethnographic research war story', the authors describe their discovery of four unexpected features of the Twitter ecosystem. These are rorting, service provision issues, risk-averse behaviour and Twitter users' community-based behaviour
Bibliography Includes bibliographical references
Notes Online resource; title from home page (viewed on December 3, 2015)
SUBJECT Twitter http://id.loc.gov/authorities/names/n2009031956 -- Research http://id.loc.gov/authorities/subjects/sh2002006576 -- Case studies. http://id.loc.gov/authorities/subjects/sh99001484
Subject Drinking of alcoholic beverages -- Research -- Australia -- Case studies.
Social surveys -- Case studies.
Genre/Form Case studies.
Case studies.
Form Electronic book
Author Aleti, Torgeir, author
Turner, Will, author
ISBN 1473953634 (ebook)
9781473953635 (ebook)