Description |
xiii, 335 pages : illustrations ; 31 cm |
Contents |
Section I : Introduction -- 1. The changing context of risk communication -- Section II : Persuading individuals -- 2. Imagery, information and risk -- 3. Perceived risk : past, present and future conditional -- 4. Education and risk -- Section summary II : The psychology of risk communication -- Section III : The context of persuasion -- 5. The political amplification of risk : media coverage of disasters and hazards -- 6. Economic power and response to risk : a case study from India -- 7. Social and cultural aspects of community vulnernability and risk communication -- Section Summary III : The context of communication -- Section IV : Assessing success -- 8. Evaluating the performance of flood warning -- 9. Evaluating communications about nuclear energy : the case of Sizewell "B" -- 10. Evaluating the effectiveness of safety measures -- 11. Assessing program effectiveness : a 1987 report on the warningsystems in the USA -- Section summary IV : Issues in assessing the success of risk communication -- Section V : Programme design and implementation -- 12. Designing public education programmes : a current perspective -- 13. People and warnings : so hard to convince -- 14. The UK AIDS public education campaign -- 15. "Promoting" a risk reduction project : experience in Thames Water -- 16. Improving public response to hazards through enhanced perception of risks and remedies -- 17. Hazard and risk in the modern world : political models for prograsmme design -- Section Summary V : Design and implementation of risk communication -- Section VI : Conclusions -- 18. Is success achievable? |
Notes |
"This volume is the result of a small international workshop held at the Flood Hazard Research Centre, Middlesex Polytechnic, London ... in October 1987"--P. ix |
Bibliography |
Includes bibliographical references and index |
Subject |
Disasters, Communication
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Risk communication.
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Genre/Form |
Conference papers and proceedings.
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Author |
Handmer, John W.
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Penning-Rowsell, Edmund.
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Middlesex Polytechnic. Flood Hazard Research Centre.
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LC no. |
90013834 |
ISBN |
0566027844 |
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