| Description |
xvii, 238 pages ; 24 cm |
| Contents |
Contents note continued: Final Comments on Perfume and Anxiety -- Study Questions and Topics for Discussion -- 8.All-News Radio and the American Bourgeoisie -- News and Alienation -- News and Ruling-Class Ideology -- Commercials and Anxiety -- Caught in the Middle -- News and Conversation -- News From the Internet and Social Media -- Study Questions and Topics for Discussion -- 9.Video Games: A New Art Form -- Are Video Games an Art Form or a Medium? -- New Technologies and Video Games -- Janet Murray on Interactivity and Immersion -- Video Games and Addiction -- Video Games and the Problem of Violence -- A Note on Video Games and School Massacres -- Social and Physical Problems Caused by Video Games -- Video Games and Sexuality -- Conclusions -- Study Questions and Topics for Discussion -- 10.Cell Phones, Social Media, and the Problem of Identity -- An Epiphany -- Media Use by 8- to 18-Year-Olds -- Social Media -- A Psychoanalytic Perspective on Youth and Social Media -- |
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Contents note continued: The Cell Phone as Sign: A Semiotic Perspective -- Marxist Perspectives on Cell Phones -- Conclusions -- Study Questions and Topics for Discussion -- Epilogue: Shmoos and Analysis -- Study Questions and Topics for Discussion -- Appendix: Simulations, Activities, Games, and Exercises -- Anatomy of a Tale -- Paradigmatic Analysis -- A Levi-Straussian Analysis of Upstairs, Downstairs -- Steps in Playing Levi-Strauss -- Dream Analysis -- Writing a Therapeutic Fairy Tale -- Origin Tales -- Radio Scripts -- Television Narrative Analysis -- The Signifier/Signified Game -- An Example -- Metaphors -- How to Play the Metaphor Game -- Things to Consider -- Advertising Analysis -- Playing Aaron Wildavsky -- Textual Analysis -- Semiotic Analysis -- Marxist/Ideological Criticism -- Psychoanalytic Criticism -- Sociological Criticism |
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Contents note continued: The Collective Unconscious -- The Myth of the Hero -- The Shadow Element in the Psyche -- The Anima and the Animus -- Psychoanalytic Analysis of Media: A Cautionary Note -- Study Questions and Topics for Discussion -- Annotated Bibliography -- 4.Sociological Analysis -- Emile Durkheim on Our Social Nature -- Some Basic Concepts -- Alienation -- Anomie -- Bureaucracy -- Socioeconomic Class -- Culture -- Deviance -- Elites -- Ethnicity -- Functionalism -- Lifestyle -- Marginalization -- Mass Communication and Mass Media -- Mass Society -- Postmodernism -- Race -- Social Role -- Sex and Gender -- Socialization -- Status -- Stereotypes -- Values -- Herbert Gans on Taste Cultures -- High Culture -- Upper-Middle Culture -- Lower-Middle Culture -- Low Culture -- Quasi-Folk Low Culture -- Uses and Gratifications -- Genres and Formulas -- Content Analysis -- Leo Lowenthal on Content Analysis -- Study Questions and Topics for Discussion -- Annotated Bibliography -- |
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Contents note continued: pt. II Applications -- 5.Murderers on the Orient Express -- Organizing a Mystery -- Detectives as Semioticians -- Social and Political Dimensions -- Poirot as Revolutionary -- Study Questions and Topics for Discussion -- 6.Seven Points on the Game of Football (and Some Interesting Statistics) -- Football Is a Game of Signs -- Instant Replay and the Modern Sensibility -- Football Socializes Us -- Statistics on Televised Football -- Why Baseball Is Boring -- Football as an Alternative to Religion -- The Marxist Perspective -- Football and the Psyche -- Concluding Remarks -- Study Questions and Topics for Discussion -- 7.The Maiden With the Snake: Interpretations of a Print Advertisement -- Signs in Signs: A Primer on Applied Semiotics -- The Maiden in Paradise: A Case Study -- A Paradigmatic Analysis of the Fidji Advertisement -- Using the Myth Model -- Psychoanalytic Aspects of the Fidji Text -- An Aside on Moisturizers and Anxiety -- |
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Contents note continued: The Base and the Superstructure -- False Consciousness -- Ideology -- The Frankfurt School -- Class Conflict -- Alienation -- The Consumer Society -- John Berger on Advertising -- Bourgeois Heroes -- Hegemony -- The Problem of Media Consolidation -- The Danger of Being Doctrinaire -- Grid-Group Analysis -- Marxist Criticism in the Postmodern World -- Study Questions and Topics for Discussion -- Annotated Bibliography -- 3.Psychoanalytic Criticism -- The Unconscious -- Sexuality -- William A. Rossi on Sexual Aspects of the Foot and Shoe -- The Oedipus Complex -- On the Importance of Myth -- Media and the Oedipus Complex -- Id, Ego, and Superego -- The Structural Hypothesis Applied to Culture -- Symbols -- Defense Mechanisms -- Martin Grotjahn on Horror Films -- Dreams -- Condensation and Displacement -- Aggression and Guilt -- Stereotypes and Aggressive Humor -- Freud and Beyond -- Jungian Psychoanalytic Theory -- Archetypes -- |
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Machine generated contents note: pt. I Techniques of Interpretation -- 1.Semiotic Analysis -- A Brief History of the Subject -- The Problem of Meaning -- Social Aspects of Semiotics: The Individual and Society -- Saussure on the Science of Semiology -- Signs -- Forms of Signs -- Signs and Advertising -- Brands -- Material Culture -- Objects and Identity -- Activities and Performances -- Music and Sound Effects -- Signs and Truth -- Facial Expressions as Signs -- Hyperreality -- Language and Speaking -- Connotation and Denotation -- The Synchronic and the Diachronic -- Syntagmatic Analysis -- Paradigmatic Analysis -- Intertextuality -- Dialogical Theory -- Metaphor and Metonymy -- Codes -- Culture Codes -- Semiotics of the Television Medium -- Some Criticisms of Semiotic Analysis -- A Checklist for Semiotic Analysis of Television -- Study Questions and Topics for Discussion -- Annotated Bibliography -- Notes -- 2.Marxist Analysis -- Materialism -- |
| Summary |
This book offers a clearly written and hands-on guide to media criticism |
| Notes |
Previous edition: 2012 |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Also issued online |
| Subject |
Critical theory -- Textbooks.
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Mass media criticism -- Case studies.
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Mass media criticism -- Textbooks.
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Mass media criticism.
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Mass media -- Methodology.
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Mass media -- Philosophy.
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| Genre/Form |
Textbooks.
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Case studies.
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| LC no. |
2013025666 |
| ISBN |
1452261350 (paperback: alk. paper) |
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9781452261355 (paperback: alk. paper) |
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(web pdf) |
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