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Book Cover
E-book

Title Best customers : demographics of consumer demand / by the editors of New Strategist Publications
Edition 9th edition
Published Amityville, N.Y. : New Strategist Publishing, [2012]
©2012

Copies

Description 1 online resource (xiii, 795 pages) : illustrations
Contents Alcoholic beverages -- Apparel -- Computers -- Education -- Entertainment -- Financial products and services -- Furnishings and equipment -- Gifts for people in other households -- Groceries -- Health care -- Household services -- Housekeeping supplies -- Personal care products and services -- Reading material -- Restaurants and carry-outs -- Shelter -- Telephone -- Tobacco products -- Transportation -- Travel -- Utilities -- About the consumer expenditure survey -- Percent reporting expenditure and amount spent, average quarter 2010 -- Spending by product and service ranked by amount spent, 2010 -- Household spending trends, 2000 to 2010
Summary Analyzes household spending in the United States on numerous products and services by age, income, household type, race and Hispanic origin, region of residence, and educational attainment of householder. Identifies which households spend the most on a product or service (the best customers) and which control the largest share of spending (the biggest customers)
Notes Includes index
Print version record
Subject Consumers -- United States -- Statistics
Consumer behavior -- United States -- Statistics
Consumer goods -- United States -- Statistics
BUSINESS & ECONOMICS -- Industrial Management.
BUSINESS & ECONOMICS -- Management.
BUSINESS & ECONOMICS -- Management Science.
BUSINESS & ECONOMICS -- Organizational Behavior.
Consumer behavior
Consumer goods
Consumers
United States
Genre/Form Statistics
Statistics.
Statistiques.
Form Electronic book
Author New Strategist Publications, Inc
ISBN 9781940308265
1940308267
1306188393
9781306188395