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Subjects (1-3 of 3)
Consumer behavior -- Data processing.
1
Book
2019

The age of surveillance capitalism : the fight for a human future at the new frontier of power


Zuboff, Shoshana, 1951- author

New York : PublicAffairs, 2019

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Location Call no. Vol. Availability
 W'PONDS  306.3 Zub/Aos  AVAILABLE
 W'PONDS  306.3 Zub/Aos  AVAILABLE
 MELB  306.3 Zub/Aos  AVAILABLE
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2
E-book
2015

Customer analytics for dummies


Sauro, Jeff



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Electronic Resources
3
E-book
2021

Data science for marketing analytics : a practical guide to forming a killer marketing strategy through data analysis with Python


Baig, Mirza Rahim, author.
Second edition
Birmingham, UK : Packt Publishing, 2021

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