I. First impressions -- 1. Social surface -- 2. Practical questions - dominance, friendliness, and personality -- II. Focus on the player -- 3. Culture -- 4. Gender -- III. Using a character's social equipment -- 5. The face -- 6. The body -- 7. The voice -- IV. Characters in action -- 8. Player-characters -- 9. Nonplayer-characters -- V. Putting it all together -- 10. Process -- 11. Evaluation