Description |
xxii, 398 pages |
Contents |
Using theory and ethics to guide method selection and application / Loren B. Bensley, Jr. -- Promoting health education in a multicultural society / Jodi Brookins-Fisher, Stephen B. Thomas -- Developing professionalism as a health educator / Kathleen J. Young, Mike Perko -- Health communication / Gary L. Kreps ... [et al.] -- Social marketing concepts / Karen Denard Goldman -- Facilitating support groups/ Lynne Durrant, Traci Rieckmann -- Selecting presentation methods / Keely S. Rees, Malcolm Goldsmith -- Developing effective presentations / Heather M. Wagenschutz, Jason Rivas -- |
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Developing and selecting print materials / Katherine Delavan Plomer, Robert J. Bensley -- Working with the media / Michael Young -- Facilitating groups / Kathleen M. Roe, Kevin Roe, Frank V. Strona -- Building and sustaining coalitions / Frances D. Butterfoss -- Using advocacy to impact policy / Sue Lachenmayr -- Using media advocacy to influence policy / Lori Dorfman |
Summary |
"The third edition of Community Health Education Methods: A Practical Guide is designed to assist future practitioners in effectively communicating health education messages and positively influencing the norms and behaviors of both individuals and communities. All of the essential tools involved in communicating messages to specific audiences are included and provide readers with a solid understanding of the skills necessary for making a difference in a community's health and well-being." |
Bibliography |
Includes bibliographical references and index |
Subject |
Health education -- Handbooks, manuals, etc.
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Community health services -- Handbooks, manuals, etc.
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Health education -- Handbooks, manuals, etc.
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Genre/Form |
Handbooks and manuals.
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Author |
Bensley, Robert J.
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Brookins-Fisher, Jodi.
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LC no. |
2007049469 |
ISBN |
9780763755331 (paperback: alk. paper) |
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