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Title Complicated currents : media flows, soft power and East Asia / edited by Daniel Black, Stephen Epstein and Alison Tokita
Published Clayton, Vic. : Monash University ePress, [2010]
©2010
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Location Call no. Vol. Availability
 MELB  306.0959 Bla/Ccm  AVAILABLE
Description 1 volume (various pagings) : illustrations ; 25 cm
Contents Introduction. -- 1. Distant land, neighbouring land: 'Japan' in South Korean popular discourse. -- 2. The Korean Wave and anti-Korean discourse in Japan: a genealogy of popular representations of Korea 1984-2005. -- 3. Winter Sonata and the politics of memory. -- 4. 'Hand in hand': Sino-Korean musical exchange in the Korean Wave. -- 5. Cross-cultural interactions through mass media products: cognitive and emotional impacts of Chinese people's consumption of Korean media products. -- 6. Consuming Japan: early Korean girls comic book artists' resistance and empowerment. -- 7. Buying youth: Japanese fandom of the Korean Wave. -- 8. Chogukjeok pan-East Asian soft masculinity: reading Boys over Flowers, Coffee Prince and Shinhwa fan fiction. -- 9. Hallyu ballyhoo and Harisu: marketing and representing the transgendered in South Korea. -- 10. Inroads for cultural traffic: breeding Korea's cinematiger. -- 11. Creating a different wave: animating a market for Korean animation. -- 12. The success and limitations of Japanese comics and animation in the US: can Korean manhwa and animation follow suit?. -- 13. Remaking the Korean romcom: a case study of Yeopgijeogin geunyeo and My Sassy Girl. -- 14. Re-imagining China's future: soft power, cultural presence and the East Asian media market. -- 15. The limits of soft power. -- 16. Cultural exchange and national specificity
Summary "Complicated currents ... addresses transnational production and consumption of media products such as cinema, television dramas, popular music, comics and animation in Japan, South Korea and China. Its multidisciplinary approaches include cultural studies, gender studies, media studies, and a content analysis of the popular discourse of otherness in the East Asian context. While suggesting the emergence of a shared East Asian popular consumer culture, it critically examines the proposition that such a shared popular culture can resolve tensions between nation-states, and highlights the appropriation of popular culture by nation-states in an attempt to exercise soft power."--About web page
Bibliography Includes bibliographical references
Subject Animated films -- Korea (South)
Comic books, strips, etc. -- Influence on mass media -- Japan.
Women in popular culture -- East Asia.
Popular culture -- East Asia.
Popular culture and globalization -- East Asia.
Popular culture and politics -- East Asia
Communication and culture -- East Asia.
Consumption (Economics) -- East Asia.
Author Black, Daniel.
Epstein, Stephen J., 1962-
Tokita, Alison, 1947-
ISBN 9780980464894 (online)
9780980464887 (print)
Other Titles Media flows, soft power and East Asia