| Description |
xi, 291 pages : illustrations ; 23 cm |
| Series |
Mass communication series (Voice of America) ; 2 |
|
Mass communication series (Voice of America) ; 2
|
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Voice of America forum lectures.
|
| Contents |
An Introduction to the Theory of Dissonance -- The Consequences of Decisions: Theory -- The Consequences of Decisions: Data -- The Effects of Forced Compliance: Theory -- The Effects of Forced Compliance: Data -- Voluntary and Involuntary Exposure to Information: Theory -- Voluntary and Involuntary Exposure to Information: Data -- The Role of Social Support: Theory -- The Role of Social Support: Data on Influence Process -- The Role of Social Support: Data on Mass Phenomena -- Recapitulation and Further Suggestions |
| Summary |
Leon Festinger's theory of cognitive dissonance has been widely recognized for its important and influential concepts in areas of motivation and social psychology. The theory of dissonance is here applied to the problem of why partial reward, delay of reward , and effort expenditure during training result in increased resistance to extinction. The author contends that a state of impasse exists within learning theory largely because some of its major assumptions stand in apparent opposition to certain well-established experimental results. The book puts forward a new theory that seems to reconcile these data and assumptions. This new theory can account for data with which other theories have difficulty: it integrates empirical phenomena that have been regarded as unrelated, and it is supported by the results of experiments designed specifically to test its implications. These experiments are fully described in the text. -- Amazon.com |
| Notes |
First published: Evanston, Ill. : Row, Peterson and Co., 1957 |
|
Includes index |
| Bibliography |
Includes bibliographical references (pages 281-285)-and index (pages 287-291) |
| Subject |
Adaptability (Psychology)
|
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Attitude (Psychology)
|
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Attribution (Social psychology)
|
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Cognition.
|
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Cognitive dissonance.
|
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Decision making.
|
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Knowledge, Sociology of.
|
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Adaptation, Psychological.
|
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Cognition.
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Decision Making.
|
| LC no. |
11902039 |
| ISBN |
0804709114 |
|
9780804709118 |
|
