| Description |
1 online resource : illustrations |
| Series |
SAGE Knowledge. Cases |
|
SAGE Knowledge. Cases
|
| Summary |
The case describes the evolution between 1999 and 2008 of a family-owned contract manufacturing company into a publicly traded, US $400 million global firm. The son of the founder, Bernie Auyung, assumed the CEO position with the company during this period and has worked with his father to build a broader, professional management team. In the process the company has applied a range of leading-edge innovation management and strategy tools that put it far ahead of most Chinese peer companies. Computime provides an exceptional model for other companies in developing countries looking to evolve from a low-cost competitor into a global leading company with its own technologies and brands. Students are asked to assume Bernies role and suggest the path forward. The teaching note describes what the team actually did, and addresses the questions raised at the end of the case |
| Notes |
Originally published in Wolcott, R., & Lippitz, M. (2008). From low cost to global leadership: Computime (Hong Kong) leads through innovation. 5-208-254. Evanston, IL: Kellogg School of Management, Northwestern University |
|
Description based on XML content |
| Subject |
Computime
|
|
Business enterprises -- China -- Hong Kong
|
|
Technological innovations -- China -- Hong Kong
|
|
Business enterprises
|
|
Technological innovations
|
|
China -- Hong Kong
|
| Form |
Electronic book
|
| Author |
Lippitz, Michael J., author
|
| ISBN |
9781473994980 |
|
1473994985 |
|
