Title Behaviour change for sustainability / Adam Corner, Gareth Kane, Paula Owen

Published London : Routledge, Taylor & Francis Group, 2017

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Description 1 online resource Contents Cover -- Title -- Copyright -- Contents -- Promoting Sustainable Behaviour: A practical guide to what works -- Abstract -- About The Author -- 1 Promoting Sustainable Behaviour: What's The Point? -- Simple and painless? -- Behaviour change matters -- 2 Framing Your Messages: What Values Are You Appealing To? -- What you need to know -- If you only do one thing -- The theory that makes it work -- Putting the theory into practice -- Find out more -- Case study -- 3 Harnessing The Power Of Social Norms -- What you need to know -- If you only do one thing -- The theory that makes it work -- Putting the theory into practice -- Case study -- Find out more -- 4 Breaking Bad Habits and Creating Good Ones -- What you need to know -- If you only do one thing -- The theory that makes it work -- Putting the theory into practice -- Case study -- Find out more -- 5 Using Scare Tactics: Does It Work? -- What you need to know -- If you only do one thing -- The theory that makes it work -- Putting the theory into practice -- Case study -- Find out more -- 6 Putting It All Together: Making Wider Change -- Social networks -- Employers -- reciprocal change -- The link between personal change and political change -- Conclusion -- Appendix A: Mapping Principles to Case Studies -- Appendix B: Promoting Sustainable Behaviour -- The People and Projects That You Need to Know About -- References -- Green Jujitsu: The Smart Way to Embed Sustainability into Your Organisation -- Abstract -- About The Author -- Introduction: What Is The Biggest Barrier To Corporate Sustainability? -- 1 Why Sustainability Programmes Fail -- What's the problem? -- Why 'switch it off' doesn't work -- Institutional inertia -- How not to do culture change -- Questions for you -- 2 The Green Jujitsu Approach -- The jujitsu analogy -- Understanding attitudes to sustainabllity -- Internal resistance Motivations of different roles -- The elephant model of culture change -- No pain, no gain -- Questions for you -- 3 Providing Information -- Fighting for attention -- What is relevant to your audience? -- Speaking their language -- Use questions, not statements -- Reframing the argument -- Effective switch it off -- Feedback -- Storytelling -- Integration of messages -- Questions for you -- 4 Engaging Emotionally -- Lead by example -- The fallback plan: Guerrilla tactics -- Tapping into company culture -- Building trust -- Show, don't tell -- 'More stilettos than sandals' -- Make people part of the solution -- Incentives -- Teams and teamwork -- Questions for you -- 5 Nudging People Onto The Right Path -- Providing green technology -- Changing the physical environment -- Policy changes -- Identifying problems and opportunities -- Questions for you -- 6 Human Resources Issues -- Recruitment -- Job descriptions and performance assessment -- Formal training -- Who does the changing? -- Sustainability/environmental champions -- External change agents -- Questions for you -- Conclusions -- Annex: Group Exercises -- Overview -- Powerpoint or not? -- Gaining immediate buy-in -- Solutions generation -- References -- How Gamification Can Help Your Business Engage in Sustainability -- Abstract -- About the Author -- Acknowledgments -- 1 Introducing Gamification: A Flash in the Pan or the Next Big Thing? -- A short history of gamification -- What role for gamification in educating for sustainability? -- 2 Elements of the Theory: The Lego Set of Gamification -- How to 'gamify' a process -- 3 Gamification for Sustainability: Can 'Fun and Games' Really Save the Planet? -- 4 Eco-Gamification in Business: How is it Playing Out? -- Employee engagement -- Waste and recycling -- Energy use -- Quality of life -- Transportation -- 5 Conclusion: Are You Game? How to play the game -- Bibliography and Further Reading -- Websites of interest and gamification case studies in the sustainability sector -- References Summary Behaviour Change for Sustainability is a compilation of 3 bestselling DoShorts that gathers together, in one place, a variety of effective tools and techniques for encouraging a lasting shift to sustainable behaviours in business and society Bibliography Includes bibliographical references Notes Vendor-supplied metadata Subject Industrial management -- Environmental aspects. Business enterprises -- Environmental aspects Sustainable development -- Psychological aspects Sustainability -- Psychological aspects BUSINESS & ECONOMICS -- Industrial Management. BUSINESS & ECONOMICS -- Management. BUSINESS & ECONOMICS -- Management Science. BUSINESS & ECONOMICS -- Organizational Behavior. Business enterprises -- Environmental aspects Industrial management -- Environmental aspects Form Electronic book Author Kane, Gareth, author. Owen, Paula, author ISBN 9781351274869 1351274864

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