Title Hub culture : the next wave of urban consumers / Stan Stalnaker

Published Chichester ; Singapore : Wiley, 2002

Copies

Location	Call no.	Vol.	Availability
W'BOOL	658.8342 Sta/Hct		AVAILABLE

Description 197 pages ; 24 cm Contents The new composite -- Branding 101: all about odd -- It's expensive being me -- Urban intellectual property legends -- Passport please -- Electronic Friend Network (EFN) -- Evolving communications and the role of corporations -- Relationships -- Work it, baby -- Anonymous proximity -- XTREME leisure -- Popsicle backlash -- How to build a phenomenon on a shoestring -- The future in general Notes Includes index Subject City dwellers. Consumer behavior -- Social aspects. Consumers -- Psychology. Consumption (Economics) -- Social aspects. Marketing. Consumption (Economics) -- Psychological aspects. Affluent consumers -- Attitudes. Lifestyles. City dwellers -- Attitudes. LC no. 2003542836 ISBN 0470820721 Cloth

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