Title Entertainment : made for India / written by Mylavarapu Vinaya Kumar, under the direction of D. G. Prasad

Published [Hyderabad, Andhra Pradesh] : IBS Center for Management Research, [2005] copyright 2005

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Description 1 online resource (4 pages) Summary This caselet is about the effect of localization on cartoon and music television channels in India Notes Title from resource description page (viewed June 17, 2016) Case code: CLIBE010 Bibliography Includes bibliographical references Notes In English Subject Animated television programs -- India -- Marketing -- Case studies Music videos -- India -- Marketing -- Case studies India. Genre/Form Case studies. Form Electronic book

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