Limit search to available items
Add Marked to Bag Add All On Page Add Marked to My Lists
Subjects (1-31 of 31)
Advertising -- Management.
1
E-book
2012

Advertisers at work


Tuten, Tracy L., 1967-



Rating:

 
3
Book
1981

The advertising controversy : evidence on the economic effects of advertising


Albion, Mark S., 1951-

Boston, Mass. : Auburn House ; London : Eurospan [distributor], [1981]

Rating:

Request It 
 
Location Call no. Vol. Availability
 WATERFT BUSINESS  659.111 Alb  AVAILABLE
4
Book
1992

Advertising management


Aaker, David A.
Fourth edition
Englewood Cliffs, N.J. : Prentice Hall, [1992]

Rating:

Request It 
 
Location Call no. Vol. Availability
 WATERFT BUSINESS  659.1 Aak/Ama  AVAILABLE
5
Book
1996

Advertising management


Batra, Rajeev.
Fifth edition / Rajeev Batra, John G. Myers, David A. Aaker
London : Prentice-Hall International, [1996]

Rating:

Request It 
 
Location Call no. Vol. Availability
 MELB  659.1 Aak/Ama 1996  AVAILABLE
6
Book
1996

Advertising management


Batra, Rajeev.
Fifth edition
Upper Saddle River, N.J. : Prentice Hall, [1996]

Rating:

Request It 
 
Location Call no. Vol. Availability
 MELB  659.1 Bat/Ama 1996  AVAILABLE
7
Book
2009

Advertising management


Jugenheimer, Donald W.

Armonk, N.Y. : M.E. Sharpe, [2009]

Rating:

Request It 
 
Location Call no. Vol. Availability
 WATERFT BUSINESS  659.1 Jug/Ama  AVAILABLE
 MELB  659.1 Jug/Ama  AVAILABLE
 W'BOOL  659.1 Jug/Ama  AVAILABLE
8
E-book
2015

Advertising management


Jugenheimer, Donald W., author.

London : Routledge, 2015

Rating:

 
9
E-book
2024

Advertising management : concepts, theories, research and trends


Rabindranath, Manukonda, author

Singapore : Palgrave Macmillan, [2024]

Rating:

 
10
E-book
2022

Advertising management in a digital environment : text and cases


Kelley, Larry D., 1955- author.

Abingdon, Oxon ; New York, NY : Routledge, 2022

Rating:

 
11
Book
1993

Clever advertising : getting the most from your advertising dollar


Lowe, Brett William, 1961-

Chatswood, N.S.W. : Business & Professional Publishing, 1993

Rating:

Request It 
 
Location Call no. Vol. Availability
 MELB  659.1 Low/Cag  AVAILABLE
14
Streaming video
2015

Gruen XL: Series 7 - Ep 4




Australia : ABC2 / KIDS, 2015

Rating:

 
 
16
Streaming video
2015

How to sell advertising space online




[Place of publication not identified] : Howcast, 2015

Rating:

 
17
Book
1998

Managing advertising and promotion for long-run profitability


Jedidi, Kamel.

Cambridge, Mass. : Marketing Science Institute, 1998

Rating:

Request It 
 
Location Call no. Vol. Availability
 MELB  658.8464 Jed/Maa  AVAILABLE
19
E-book
2015

New brand leadership : managing at the intersection of globalization, localization, and personalization


Light, Larry, author.

Old Tappan, New Jersey : Pearson Education, 2015

Rating:

 
20
Streaming video
2012

The Pitch: JDRF - Series 1, Ep 6 Of 8




Australia : SBS 2, 2012

Rating:

 
 
21
Streaming video
2012

The Pitch: Popchips - Series 1, Ep 4 Of 8




Australia : SBS 2, 2012

Rating:

 
 
22
Book
2001

Strategic advertising management


Percy, Larry.

Oxford ; New York : Oxford University Press, 2001

Rating:

Request It 
 
Location Call no. Vol. Availability
 W'PONDS  659.1 Per/Sam  AVAILABLE
 MELB  659.1 Per/Sam  AVAILABLE
23
Book
2005

Strategic advertising management


Percy, Larry.
Second edition
Oxford ; New York, N.Y. : Oxford University Press, 2005

Rating:

Request It 
 
Location Call no. Vol. Availability
 WATERFT BUSINESS  659.1 Per/Sam 2005  AVAILABLE
 MELB  659.1 Per/Sam 2005  AVAILABLE
24
E-book
2014

Studies in marketing and advertising


Editors of Salem Press, author.

Ipswich, Massachusetts : Salem Press, 2014

Rating:

 
25
E-book
2017

Studies in marketing & advertising


Editors of Salem Press, author.
Second edition
Ipswich, Massachusetts : Salem Press, 2017

Rating:

 
26
Book
1997

Successful advertising : key alternative approaches : a management handbook of worldwide principles


Davis, Martyn P.

London ; Herndon, VA : Cassell, [1997]

Rating:

Request It 
 
Location Call no. Vol. Availability
 MELB  659.1 Dav/Sak  AVAILABLE
27
Streaming video
1996

The Text Files: TV Ads - Ep 8 Of 10




Australia : ABC, 1996

Rating:

 
 
28
E-book
2023

Universal principles of branding : 100 key concepts for defining, building, and delivering brands


Kingsley, Mark (Creative director), author.

Beverly, MA : Rockport Publishers, 2023

Rating:

 
29
Streaming video
2019

The Wonderful World of Chocolate




Australia : SBS [broadcaster], 2019 December 19 at 20:30:00

Rating:

 
 
30
Streaming video
2019

The Wonderful World of Chocolate




Australia : SBS [broadcaster], 2019 December 12 at 20:30:00

Rating:

 
 
31
Streaming video
2019

The Wonderful World of Chocolate




Australia : SBS [broadcaster], 2019 December 05 at 20:30:00

Rating:

 
 
Add Marked to Bag Add All On Page
Locate in results