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Title KS3/4 English and media. Teaching media
Published [London] : Teachers TV/UK Dept. of Education, 2005

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Description 1 online resource (28 min.)
Series VAST: Academic Video Online
KS3/4 English and media ; 1-2
Contents Media production in the classroom -- Analysing an advert
Summary Discover how to get a class of 30 to learn the skills of building a thrilling story in pictures. Emma Bull is an English and Media Teacher at Parkside School, a Media Arts College in Cambridge. Follow her Year 8 class over the course of a day as they analyse, plan, shoot and edit using the video camera, short, tense sequences based on hospital dramas such as Casualty. Emma uses a camera fed through an interactive whiteboard to model the rigorous planning required by editing in camera, and then small groups of children work together in class and on location around the school to create some interesting short films. Advanced skills teacher James Durran discusses how practical media production can motivate students, support moving image work at KS3, and develop transferable skills of analysis and collaboration
Highgate Woods is a large comprehensive in North London with specialist status in performing Arts. In this programme Deborah Hegan, an English and Media Teacher at the school, works with a Year 10 class analysing the Levi Strauss Midsummer ad, which sets words from A Midsummer Night's Dream onto the streets of modern LA. The class discuss some of the decisions behind the choice of language and setting and how the ad sells to its audience. Deborah introduces intertextuality, the idea of texts from different media referring to each other, and encourages the class to develop skills of higher order questioning, promoting Why? and How? questions with her Year 10 class
Notes Title from resource description page (viewed Mar. 5, 2012)
This edition in English
Subject Media studies
English language -- Study and teaching -- Great Britain
Intertextuality.
Advertising -- Study and teaching -- Great Britain
Advertising -- Study and teaching.
English language -- Study and teaching.
Intertextuality.
Great Britain.
Genre/Form Instructional television programs.
Instructional television programs.
Émissions pédagogiques télévisées.
Form Streaming video
Author Big Heart Media.