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Title The management of sport : its foundation and application / Bonnie L. Parkhouse
Edition Third edition
Published Dubuque, IA : McGraw-Hill, [2001]
©2001

Copies

Location Call no. Vol. Availability
 MELB  796.069 Par/Mos 2001  AVAILABLE
Description xvi, 416 pages : illustrations ; 25 cm
Contents Part I. Fundamentals. 1. Definition, evolution and curriculum -- 2. Sport management: scope and career opportunities -- 3. Experiential learning through field experiences: internships and practica -- 4. Research and inquiry. Part II. Human resource managemnt. 5. Organizational theory and the stody of sport -- 6. Group decision making and problem solving -- 7. Human resource managemtn in sport -- 8. Labor relations in professional sports. Part III. Issues of policy. 9. Ethics -- 10. Tort libaility and risk maqnagement -- 11. Contract law and sport applications -- 12. Constitutional and statutory law -- 13. Sport governance. Part IV. Facilities. 14. Managing the facility. Part V. Marketing. 15. Sport marketing: strategies and tactics -- 16. Sponsorship -- 17. Sport licensing. Part VI. Economics and finance. 18. Economics and sport -- 19. Accounting and budgeting -- 20. Financing sport
Notes Includes bibliographical references and index
Bibliography Includes bibliographical references and index
Subject Sports administration -- Study and teaching -- United States.
Sports administration.
Author Parkhouse, Bonnie L.
LC no. 00026077
ISBN 0072300329 alkaline paper