| Description |
xv, 408 pages ; 23 cm |
| Series |
Fundamentals of sport management series |
|
Fundamentals of sport management series.
|
| Contents |
Ch.1 The Sport Management Challenge -- Ch.2 Globalization, Ethics and the Sporting Goods and Athletic Footwear and Aparel Industry -- Ch.3 Information Technology Management and the Sports Media -- Ch.4 Developing Goals and School and Youth Sports -- Ch.6 Decision Making and the Health and Fitness Industry -- Ch.6 Strategic Management -- Ch.7 Designing the Organization and Sport Agency -- Ch.8 Motivation and Leadership and Professional League Sport -- Ch.9 Human Resource Management -- Ch.10 Managing Change in Collegiate Athletics |
| Notes |
Previous ed.: Mason, Ohio: South-Western, 2002 |
|
Formerly CIP. Uk |
| Bibliography |
Includes bibliographical references and index |
| Subject |
Sports administration -- United States.
|
| Author |
Covell, Daniel, 1963-
|
| LC no. |
2006039587 |
| ISBN |
9780750682381 |
|
0750682388 |
|
