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Book Cover
Book
Author Poynor, Rick.

Title Obey the giant : life in the image world / Rick Poynor
Published London : August ; Basel : Birkhäuser, 2001
London : August ; Basel ; Boston ; Berlin : Birkhäuser, c2001
c2001

Copies

Location Call no. Vol. Availability
 MELB  741.6 Poy/Otg  AVAILABLE
Description 224 pages : illustrations (mostly color) ; 24 x 18 cm
Contents 1. Advertisements for Utopia -- The boredom of plenty -- Inside the blue whale -- Prozac for the ear -- The medium of emergent desire -- In every dream home -- Alternative by design? -- Branded journalism -- Sentenced to buy -- Here is me! -- Don't think, shoot -- An artist's rights -- Ineffable cool -- Blank look -- Shopping on planet irony -- Digital supergirls -- Graphic sex -- Erotic documents -- Death in the image world -- Che is risen -- Under the knife -- 2. The Resistance Meme -- Too much stuff -- Design is advertising -- First things first -- First things next -- Thirteen provocations -- Surface wreckage -- This is record cover -- Fighting ads with ads -- A child's fate? -- Preparing for the meme wars -- The designer as reporter -- Books of blood and laughter -- The critical path -- When objects dream -- Power to translate -- Future imperfect
Notes Includes index
Bibliography Includes bibliographical references and index
Subject Commerce.
Communication and culture.
Visual communication.
Commercial art -- History -- 20th century.
Graphic arts -- History -- 20th century.
Advertising -- History -- 20th century.
LC no. 2001281105
ISBN 376436565X paperback