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Mark   Medium Year
658.84 Pea/Qat : Questions are the answers : how to get to 'yes' in network marketing / Allan Pease     
      Questions are the answers : how to get to 'yes' in network marketing / Allan Pease MELB  Book 2000
658.84 Per/Tai : Towards an Internet marketing : effectiveness model / Bruce E. Perrott     
      Towards an Internet marketing : effectiveness model / Bruce E. Perrott WATERFT  Book 2000
658.84 Phe/Mip : Marketers' information practices and privacy concerns : how willing are consumers to provide personal information for shopping benefits? / Joseph Phelps, Glen Nowak, Elizabeth Ferrell     
      Marketers' information practices and privacy concerns : how willing are consumers to provide personal information for shopping benefits? / Joseph Phelps, Glen Nowak, Elizabeth Ferrell WATERFT  Book 1999
658.84 Pow/Dma : Direct marketing / Mike Power, Bob Balderstone, and Stan Gyles     
      Direct marketing / Mike Power, Bob Balderstone, and Stan Gyles WATERFT  Book 2000
658.84 Que/Gmd : The global market : developing a strategy to manage across borders / John Quelch, Rohit Deshpande, editors     
      The global market : developing a strategy to manage across borders / John Quelch, Rohit Deshpande, editors MELB  Book 2004
658.84 Que/Gmm 2006 : Global marketing management : a casebook     
      Global marketing management : a casebook MELB  Book 2006
658.84 Rah/Ica : Internet commerce and software agents : cases, technologies and opportunities / Syed Mahbubur Rahman, Robert J. Bignall     
      Internet commerce and software agents : cases, technologies and opportunities / Syed Mahbubur Rahman, Robert J. Bignall MELB  Book 2001
658.84 Rai/Cow : Cases on worldwide e-commerce : theory in action / [edited by] Mahesh Raisinghani     
      Cases on worldwide e-commerce : theory in action / [edited by] Mahesh Raisinghani MELB  Book 2002
658.84 Rai/Esf : The e-marketplace : strategies for success in B2B ecommerce / Warren D. Raisch     
      The e-marketplace : strategies for success in B2B ecommerce / Warren D. Raisch MELB  Book 2001
658.84 Rat/Iot : Inter-organizational trust in business-to-business e-commerce / Pauline Ratnasingam     
      Inter-organizational trust in business-to-business e-commerce / Pauline Ratnasingam MELB  Book 2003
658.84 Ray/Eco    
      E-commerce / Jeffrey F. Rayport, Bernard J. Jaworski MELB, W'PONDS   Book 2001
      E-commerce / Jeffrey F. Rayport, Bernard J. Jaworski MELB, W'PONDS   Book 2001
658.84 Ria/Imr : International marketing research : opportunities and challenges in the 21st century / guest edited by Alex Rialp and Josep Rialp     
      International marketing research : opportunities and challenges in the 21st century / guest edited by Alex Rialp and Josep Rialp W'PONDS  Book 2007
658.84 Ric/Imr : Internet marketing : readings and online resources / Paul Richardson     
      Internet marketing : readings and online resources / Paul Richardson MELB  Book 2001
658.84 Ric/Ugt 2006 : The unofficial guide to starting a business online / Jason R. Rich     
      The unofficial guide to starting a business online / Jason R. Rich MELB  Book 2006
658.84 Rob/Dmm 1999 : Direct marketing management / Mary Lou Roberts, Paul D. Berger     
      Direct marketing management / Mary Lou Roberts, Paul D. Berger MELB  Book 1999
658.84 Rob/Epa : E-strategy pure & simple : connecting your internet strategy to your business strategy / Michel Robert, Bernard Racine     
      E-strategy pure & simple : connecting your internet strategy to your business strategy / Michel Robert, Bernard Racine MELB  Book 2001
658.84 Roh/Mit : Marketing in the cyber age : the why, the what, and the how / Kurt Rohner     
      Marketing in the cyber age : the why, the what, and the how / Kurt Rohner MELB  Book 1998
658.84 Ros/Mca 2004    
      Marketing channels : a management view / Bert Rosenbloom MELB, WATERFT   Book 2004
      Marketing channels : a management view / Bert Rosenbloom MELB, WATERFT   Book 2004
658.84 Rou/Uap : Ubiquitous and pervasive commerce : new frontiers for electronic business / George Roussos (ed.)     
      Ubiquitous and pervasive commerce : new frontiers for electronic business / George Roussos (ed.) MELB  Book 2006
658.84 Row/Ebp : E-business : principles and practice / Jennifer Rowley     
      E-business : principles and practice / Jennifer Rowley MELB  Book 2002
658.84 Rtc/Mar : Reaching the city markets : Charging the same carload rates for a longerand shorter distance arouses bitter discussion and threatens an appeal to the Interstate Commerce Commission     
      Reaching the city markets : Charging the same carload rates for a longerand shorter distance arouses bitter discussion and threatens an appeal to the Interstate Commerce Commission WATERFT ADPML  Book 1919
658.84 Rus/End : E-Service : new directions in theory and practice / edited by Roland T. Rust and P.K. Kannan     
      E-Service : new directions in theory and practice / edited by Roland T. Rust and P.K. Kannan MELB  Book 2002
658.84 Ryd/Htg : How to get sales by direct mail : being an explanation of the principles and practice relating to the use of direct mail as a means of increasing sales / [by N.B. Rydge]     
      How to get sales by direct mail : being an explanation of the principles and practice relating to the use of direct mail as a means of increasing sales / [by N.B. Rydge] WATERFT ADPML  Book 1939
658.84 S839M : Management in marketing channels / Louis W. Stern, Adel I. El-Ansary, James R. Brown     
      Management in marketing channels / Louis W. Stern, Adel I. El-Ansary, James R. Brown MELB  Book 1989
658.84 Sad/Mct : M-commerce : technologies, services, and business models / Norman Sadeh     
      M-commerce : technologies, services, and business models / Norman Sadeh W'BOOL  Book 2002
658.84 Sal/Cac : Creating and capturing value : perspectives and cases on electronic commerce / Garth Saloner, A. Michael Spence     
      Creating and capturing value : perspectives and cases on electronic commerce / Garth Saloner, A. Michael Spence MELB  Book 2002
658.84 Sam/Ebv : E-business : value creation for management / Danny Samson     
      E-business : value creation for management / Danny Samson MELB  Book 2003
658.84 Sar/Dai : Direct and interactive marketing / Adrian Sargeant, Douglas C. West     
      Direct and interactive marketing / Adrian Sargeant, Douglas C. West MELB  Book 2001
658.84 Sch/Eco : Electronic commerce / Gary P. Schneider     
      Electronic commerce / Gary P. Schneider WATERFT  Book 2002
658.84 Sch/Eco 2006    
      Electronic commerce / Gary P. Schneider W'PONDS, WATERFT   Book 2006
      Electronic Commerce - Sixth Annual Edition WATERFT  Book  
      Electronic commerce / Gary P. Schneider W'PONDS, WATERFT   Book 2006
658.84 Sch/Eco 2007 : Electronic commerce / Gary P. Schneider     
      Electronic commerce / Gary P. Schneider WATERFT  Book 2007
658.84 Sch/Eco 2009    
      Electronic Commerce / Gary P. Schneider MELB, W'BOOL, WATERFT   Book 2009
      Electronic Commerce / Gary P. Schneider MELB, W'BOOL, WATERFT   Book 2009
      Electronic Commerce / Gary P. Schneider MELB, W'BOOL, WATERFT   Book 2009
      Electronic Commerce / Gary P. Schneider MELB, W'BOOL, WATERFT   Book 2009
3 additional entries    
658.84 Sco/Agt : Australian guide to e-business taxation / David Scott     
      Australian guide to e-business taxation / David Scott MELB  Book 2001
658.84 Scu/Bet 1999 : B2B exchanges : the killer application in the business-to-business internet revolution / Arthur B. Sculley and W. William A. Woods     
      B2B exchanges : the killer application in the business-to-business internet revolution / Arthur B. Sculley and W. William A. Woods MELB  Book 1999
658.84 Sha/Dec : Developing e-commerce sites : an integrated approach / Vivek Sharma, Rajiv Sharma     
      Developing e-commerce sites : an integrated approach / Vivek Sharma, Rajiv Sharma W'BOOL  Book 2000
658.84 Shi/Ema 2002 : E-marketing / Steve Shipside     
      E-marketing / Steve Shipside MELB  Book 2002
658.84 Sie/Imf : Internet marketing : foundations and applications / Carolyn Siegel     
      Internet marketing : foundations and applications / Carolyn Siegel MELB  Book 2004
658.84 Sig/Iom : The influence of market orientation on channel relationships : a dyadic examination / Judy A. Siguaw, Penny M. Simpson, Thomas L. Baker     
      The influence of market orientation on channel relationships : a dyadic examination / Judy A. Siguaw, Penny M. Simpson, Thomas L. Baker WATERFT  Book 1997
658.84 Sim/Dwa : Data warehousing and business intelligence for e-Commerce / Alan R. Simon & Steven L. Shaffer     
      Data warehousing and business intelligence for e-Commerce / Alan R. Simon & Steven L. Shaffer MELB  Book 2001
658.84 Smi/Cas : Control and security of e-commerce / Gordon E. Smith     
      Control and security of e-commerce / Gordon E. Smith MELB  Book 2004
658.84 Sto/Sdm 2001 : Successful direct marketing methods / Bob Stone and Ron Jacobs     
      Successful direct marketing methods / Bob Stone and Ron Jacobs W'PONDS  Book 2001
658.84 Sto/Sdm 2008    
      Successful direct marketing methods : interactive, database, and customer-based marketing for digital age / Bob Stone and Ron Jacobs MELB, W'BOOL, W'PONDS   Book 2008
      Successful direct marketing methods : interactive, database, and customer-based marketing for digital age / Bob Stone and Ron Jacobs MELB, W'BOOL, W'PONDS   Book 2008
      Successful direct marketing methods : interactive, database, and customer-based marketing for digital age / Bob Stone and Ron Jacobs MELB, W'BOOL, W'PONDS   Book 2008
658.84 Str/Ema 2001 : E marketing / Judy Strauss, Raymond Frost     
      E marketing / Judy Strauss, Raymond Frost W'BOOL  Book 2001
658.84 Str/Ema 2009    
      E-marketing / Judy Strauss, Raymond Frost MELB, WATERFT   Book 2009
      E-marketing / Judy Strauss, Raymond Frost MELB, WATERFT   Book 2009
658.84 Str/Mot    
      Marketing on the Internet : principles of online marketing / Judy Strauss, Raymond Frost W'PONDS, WATERFT   Book 1999
      Marketing on the Internet : principles of online marketing / Judy Strauss, Raymond Frost W'PONDS, WATERFT   Book 1999
658.84 Tap/Pod 2000 : Principles of direct and database marketing / Alan Tapp     
      Principles of direct and database marketing / Alan Tapp WATERFT  Book 2000
658.84 Tap/Pod 2005    
      Principles of direct and database marketing / Alan Tapp MELB, W'BOOL, WATERFT   Book 2005
      Principles of direct and database marketing / Alan Tapp MELB, W'BOOL, WATERFT   Book 2005
      Principles of direct and database marketing / Alan Tapp MELB, W'BOOL, WATERFT   Book 2005
658.84 Tom/Kcs : Killer content : strategies for Web content and E-commerce / Mai-lan Tomsen ; [foreword by David Mathison]     
      Killer content : strategies for Web content and E-commerce / Mai-lan Tomsen ; [foreword by David Mathison] W'PONDS  Book 2000
658.84 Tre/Ebs : E-business start-up : the complete guide to launching your internet and digital enterprise / Philip Treleaven, Charles Birch     
      E-business start-up : the complete guide to launching your internet and digital enterprise / Philip Treleaven, Charles Birch MELB  Book 2001
658.84 Tro/Mac    
      Marketing across cultures / Fons Trompenaars and Peter Woolliams MELB, W'PONDS   Book 2004
      Marketing across cultures / Fons Trompenaars and Peter Woolliams MELB, W'PONDS   Book 2004
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