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Mark   Medium Year
658.800994 Kot/Mar 2006    
      Marketing / Philip Kotler ... [and others] MELB, WATERFT   Book 2006
      Marketing / Philip Kotler ... [and others] MELB, WATERFT   Book 2006
658.800994 Kot/Mar 2010    
      Marketing / [Philip] Kotler, [Linden] Brown, [Suzan] Burton, [Kenneth R.] Deans, [Gary] Armstrong MELB, W'BOOL, WATERFT   Book 2010
      Marketing / [Philip] Kotler, [Linden] Brown, [Suzan] Burton, [Kenneth R.] Deans, [Gary] Armstrong MELB, W'BOOL, WATERFT   Book 2010
      Marketing / [Philip] Kotler, [Linden] Brown, [Suzan] Burton, [Kenneth R.] Deans, [Gary] Armstrong MELB, W'BOOL, WATERFT   Book 2010
658.800994 Kot/Mar 2013    
      Marketing / Kotler, Burton, Deans, Brown, Armstrong MELB, W'PONDS   Book 2013
      Marketing / Kotler, Burton, Deans, Brown, Armstrong MELB, W'PONDS   Book 2013
      Marketing / Kotler, Burton, Deans, Brown, Armstrong MELB, W'PONDS   Book 2013
658.800994 LAY : Australian cases in marketing / by R.A. Layton, R.C. O'Leary and H.A. Thompson     
      Australian cases in marketing / by R.A. Layton, R.C. O'Leary and H.A. Thompson W'PONDS  Book 1975
658.800994 Lov/Sma : Services marketing : Australia and New Zealand / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker     
      Services marketing : Australia and New Zealand / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker WATERFT  Book 1998
658.800994 Lov/Sma 2001 : Services marketing : an Asia-Pacific perspective / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker     
      Services marketing : an Asia-Pacific perspective / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker WATERFT  Book 2001
658.800994 Lov/Sma 2004 : Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker     
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker WATERFT  Book 2004
658.800994 Lov/Sma 2007    
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock,Paul G. Patterson, Rhett H. Walker MELB, W'BOOL, WATERFT   Book 2007
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock,Paul G. Patterson, Rhett H. Walker MELB, W'BOOL, WATERFT   Book 2007
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock,Paul G. Patterson, Rhett H. Walker MELB, W'BOOL, WATERFT   Book 2007
658.800994 Lov/Sma 2011    
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Jochen Wirtz MELB, W'BOOL, WATERFT   Book 2011
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Jochen Wirtz MELB, W'BOOL, WATERFT   Book 2011
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Jochen Wirtz MELB, W'BOOL, WATERFT   Book 2011
      Services marketing : an Asia-Pacific and Australian perspective / Christopher H. Lovelock, Paul G. Patterson, Jochen Wirtz MELB, W'BOOL, WATERFT   Book 2011
3 additional entries    
658.800994 Lov/Sma 2015    
      Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz MELB, WATERFT   Book 2014
      Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz MELB, WATERFT   Book 2014
      Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz MELB, WATERFT   Book 2014
      Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz MELB, WATERFT   Book 2014
7 additional entries    
658.800994 M345K2 : Marketing in Australia / Philip Kotler ... [and others]     
      Marketing in Australia / Philip Kotler ... [and others] MELB  Book 1989
658.800994 Mac/Ama : The Australian marketing and promotion handbook / Jim Macnamara     
      The Australian marketing and promotion handbook / Jim Macnamara WATERFT  Book 1990
658.800994 Mar/Shn    
      Marketing & ebusiness W'BOOL  Journal 2002
      Marketing MELB, W'BOOL   Journal 2002-
      Marketing MELB, W'BOOL   Journal 2002-
658.800994 Mcc/Ama : Australian marketing : a casebook / edited by Janet McColl-Kennedy, Oliver H.M. Yau, Reg Hardman     
      Australian marketing : a casebook / edited by Janet McColl-Kennedy, Oliver H.M. Yau, Reg Hardman MELB  Book 1990
658.800994 Mcg/Asm    
      Australian services : marketing and management / Linda McGuire MELB, W'BOOL, WATERFT   Book 1999
      Australian services : marketing and management / Linda McGuire MELB, W'BOOL, WATERFT   Book 1999
      Australian services : marketing and management / Linda McGuire MELB, W'BOOL, WATERFT   Book 1999
658.801 Joy/Imh    
      Integration marketing : how small businesses become big businesses--and big businesses become empires / Mark Joyner MELB, W'BOOL, WATERFT   Book 2009
      Integration marketing : how small businesses become big businesses--and big businesses become empires / Mark Joyner MELB, W'BOOL, WATERFT   Book 2009
      Integration marketing : how small businesses become big businesses--and big businesses become empires / Mark Joyner MELB, W'BOOL, WATERFT   Book 2009
658.802 Ada/Rot : The role of the web in marketing and organisational performance / Stewart Adam     
      The role of the web in marketing and organisational performance / Stewart Adam MELB THESES  Book 2004
658.802 Amb/Mat 2003 : Marketing and the bottom line : the marketing metrics that will pump up cash flow / Tim Ambler     
      Marketing and the bottom line : the marketing metrics that will pump up cash flow / Tim Ambler MELB  Book 2003
658.802 And/Lth : The long tail : how endless choice is creating unlimited demand / Chris Anderson     
      The long tail : how endless choice is creating unlimited demand / Chris Anderson W'PONDS  Book 2006
658.802 And/Lth 2009 : The longer long tail : how endless choice is creating unlimited demand / Chris Anderson     
      The longer long tail : how endless choice is creating unlimited demand / Chris Anderson W'BOOL  Book 2009
658.802 And/Ltw 2008 : The long tail : why the future of business is selling less of more / Chris Anderson     
      The long tail : why the future of business is selling less of more / Chris Anderson MELB  Book 2008
658.802 And/Smm    
      Strategic marketing management / Carol H. Anderson, Julian W. Vincze MELB, WATERFT   Book 2004
      Strategic marketing management / Carol H. Anderson, Julian W. Vincze MELB, WATERFT   Book 2004
658.802 Ass/Mpa 1995    
      Marketing : principles & strategy / Henry Assael, Peter Reed, Mark Patton MELB, WATERFT   Book 1995
      Marketing : principles & strategy / Henry Assael, Peter Reed, Mark Patton MELB, WATERFT   Book 1995
658.802 Bak/Msa 2000 : Marketing strategy and management / Michael J. Baker     
      Marketing strategy and management / Michael J. Baker MELB  Book 2000
658.802 Bal/Cam 1990 : Creating achievable marketing plans / Peter Balan     
      Creating achievable marketing plans / Peter Balan MELB  Book 1990
658.802 Bal/Cam 1991 : Creating achievable marketing plans / Peter Balan     
      Creating achievable marketing plans / Peter Balan WATERFT  Book 1991
658.802 Ban/Mpg : The market planning guide : creating a plan to successfully market your business, products, or service / David H. Bangs, Jr     
      The market planning guide : creating a plan to successfully market your business, products, or service / David H. Bangs, Jr MELB  Book 1995
658.802 Ban/Mpg 1998 : The market planning guide : creating a plan to successfully market your business, product, or service / David H. Bangs, Jr     
      The market planning guide : creating a plan to successfully market your business, product, or service / David H. Bangs, Jr MELB  Book 1998
658.802 Bar/Smt : Services marketing : text and cases / Steve Baron and Kim Harris     
      Services marketing : text and cases / Steve Baron and Kim Harris WATERFT  Book 1995
658.802 Bar/Smt 2003 : Services marketing : text and cases / Steve Baron and Kim Harris     
      Services marketing : text and cases / Steve Baron and Kim Harris MELB  Book 2002
658.802 Bar/Smt 2009    
      Services marketing : text and cases / Steve Baron, Kim Harris, Toni Hilton MELB, WATERFT   Book 2009
      Services marketing : text and cases / Steve Baron, Kim Harris, Toni Hilton MELB, WATERFT   Book 2009
      Services marketing : text and cases / Steve Baron, Kim Harris, Toni Hilton MELB, WATERFT   Book 2009
      Services marketing : text and cases / Steve Baron, Kim Harris, Toni Hilton MELB, WATERFT   Book 2009
658.802 Bbg/Tns : Beyond being green - the next step : integrating an environmental policy into the marketing mix / prepared, published and distributed by Total Picture Communications     
      Beyond being green - the next step : integrating an environmental policy into the marketing mix / prepared, published and distributed by Total Picture Communications WATERFT  Book 1993
658.802 Ber/Dmt 2004 : Data mining techniques : for marketing, sales, and customer relationship management / Michael J.A. Berry, Gordon S. Linoff     
      Data mining techniques : for marketing, sales, and customer relationship management / Michael J.A. Berry, Gordon S. Linoff MELB  Book 2004
658.802 Ber/Dmt 2011    
      Data mining techniques : for marketing, sales, and customer relationship management / Gordon S. Linoff, Michael J. A. Berry MELB  Book 2011
      Data mining techniques : for marketing, sales, and customer relationship management / Gordon S. Linoff, Michael J. A. Berry MELB  Book 2011
      Data mining techniques : for marketing, sales, and customer relationship management / Gordon S. Linoff, Michael J. A. Berry MELB  Book 2011
      Data mining techniques : for marketing, sales, and customer relationship management / Gordon S. Linoff, Michael J. A. Berry MELB  Book 2011
658.802 Bla/Bbi : The bare bones introduction to integrated marketing communication / Robyn Blakeman     
      The bare bones introduction to integrated marketing communication / Robyn Blakeman W'BOOL  Book 2009
658.802 Bla/Imc : Integrated marketing communication : creative strategy from idea to implementation / Robyn Blakeman     
      Integrated marketing communication : creative strategy from idea to implementation / Robyn Blakeman MELB  Book 2007
658.802 Bly/Eom 2003    
      Essentials of marketing communications / Jim Blythe MELB  Book 2003
      Essentials of marketing communications / Jim Blythe MELB  Book 2003
658.802 Bly/Mst : Marketing strategy / Jim Blythe     
      Marketing strategy / Jim Blythe WATERFT  Book 2003
658.802 Bos/Esp : Eco-standards, product labelling and green consumerism / Magnus Boström, Mikael Klintman     
      Eco-standards, product labelling and green consumerism / Magnus Boström, Mikael Klintman WATERFT  Book 2008
658.802 Bra/Cac    
      Competitive advantage : concepts & cases / Don Bradmore MELB, W'BOOL   Book 1996
      Competitive advantage : concepts & cases / Don Bradmore MELB, W'BOOL   Book 1996
658.802 Bra/Smc : Strategic marketing casebook / prepared by Erica Brady     
      Strategic marketing casebook / prepared by Erica Brady MELB  Book 2008
658.802 Bro/Cms    
      Competitive marketing strategy : developing, maintaining and defending competitive position / Linden Brown W'BOOL  Book 1990
      Competitive marketing strategy : dynamic manoeuvring for competitive position MELB  Book 1997
658.802 Bus/Pom : Principles of marketing : the management view / Richard Buskirk     
      Principles of marketing : the management view / Richard Buskirk MELB  Book 1966
658.802 But/Rmt : Relationship marketing : theory and practice / edited by Francis Buttle     
      Relationship marketing : theory and practice / edited by Francis Buttle W'BOOL  Book 1996
658.802 Buz/Ppl    
      The PIMS principles : linking strategy to performance / Robert D. Buzzell, Bradley T. Gale W'BOOL, WATERFT   Book 1987
      The PIMS principles : linking strategy to performance / Robert D. Buzzell, Bradley T. Gale W'BOOL, WATERFT   Book 1987
658.802 Cad/Smm : Strategic marketing management / [prepared by] Jack Cadeaux     
      Strategic marketing management / [prepared by] Jack Cadeaux MELB  Book 2002
658.802 Cal/Bmp : Breakthrough marketing plans : how to stop wasting time and start driving growth / Tim Calkins     
      Breakthrough marketing plans : how to stop wasting time and start driving growth / Tim Calkins MELB  Book 2008
658.802 Cha/Kbm : Knowledge-based marketing : the twenty-first century competitive edge / Ian Chaston     
      Knowledge-based marketing : the twenty-first century competitive edge / Ian Chaston MELB  Book 2004
658.802 Chi/Imc : Integrated marketing communications / William Chitty, Nigel Barker, Terence A. Shimp     
      Integrated marketing communications / William Chitty, Nigel Barker, Terence A. Shimp WATERFT  Book 2005
658.802 Chi/Imc 2008    
      Integrated marketing communications / William Chitty, Nigel Barker & Terence A. Shimp MELB, WATERFT   Book 2008
      Integrated marketing communications / William Chitty, Nigel Barker & Terence A. Shimp MELB, WATERFT   Book 2008
      Integrated marketing communications / William Chitty, Nigel Barker & Terence A. Shimp MELB, WATERFT   Book 2008
      Integrated marketing communications / William Chitty, Nigel Barker & Terence A. Shimp MELB, WATERFT   Book 2008
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