| Description |
226 pages ; 24 cm |
| Contents |
A different way to formulate your business strategy -- Mapping your opportunities : an analysis of society, technology, and resources (STaR) -- Setting your North Star and initiating the TEN cycle : the tools of implementation -- Using transparency to execute your strategy : open up your business for scrutiny -- Engaging individuals : people want to help -- The network of sustainability partners : a company cannot execute its strategy alone -- Leadership at all levels : inspiration as a leadership technique |
| Summary |
More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible - bad for business, bad for shareholders, bad for the environment |
| Bibliography |
Includes bibliographical references and index |
| Subject |
Strategic planning.
|
|
Sustainable development.
|
| LC no. |
2009000802 |
| ISBN |
9781422177709 hardcover alkaline paper |
|
142217770X hardcover alkaline paper |
|
