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Book Cover
Book

Title Perspectives on strategy : from the Boston Consulting Group / edited by Carl W. Stern and George Stalk, Jr
Published New York : J. Wiley, [1998]
©1998

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Location Call no. Vol. Availability
 MELB  658.4012 Ste/Pos  AVAILABLE
Description xv, 319 pages ; 24 cm
Contents Machine derived contents note: The Nature Of Business Strategy. -- The Development Of Business Strategy. -- Foundations. -- Milestones. -- The Practice Of Business Strategy. -- The Customer: Segmentation and Value Creation. -- Time-Based Competition. -- Performance Measurement. -- Resource Allocation. -- Organizational Design. -- Leadership and Change. -- Business Thinking. -- Social Commentary. -- Index
Summary This is a collection of pieces from the Boston Consulting Group spanning a period of 30 years. It contains BCG's thinking on customer value creation, strategic planning, organizational design, leadership and change, and business thinking
Notes Includes index
Also available online via the World Wide Web, by subscription to Books24x7 (BusinessPro)
Subject Boston Consulting Group.
Strategic planning.
Competition.
Author Stalk, George, 1951-
Stern, Carl W.
Boston Consulting Group.
LC no. 97043063
ISBN 0471248339 cloth alkaline paper