Description |
xviii, 316 pages : illustrations ; 24 cm |
Contents |
Contents: 1. The New Alliance Game -- 2. Discovering Value in Alliances -- 3. Conceiving the Alliance for Value Creation -- 4. Securing Strategic Compatibility -- 5. Designing for Cooperation -- 6. Initiating Cooperation -- 7. Managing Learning and Adjustment over Time -- 8. Managing the Balance of Power and Dependence -- 9. Managing Multiple Alliances -- 10. Building Collaborative Advantage -- App. Assessing a Strategic Alliance |
Summary |
Alliance Advantage aims to help today's managers and their companies be more successful in their efforts to create and guide thriving alliance strategies. Alliance Advantage provides both conceptual and practical tools for analyzing the design and performance of alliances. Here, for the first time, is a comprehensive guide that will help managers build new collaborations and improve existing ones. Each chapter examines a different aspect of an alliance, from selecting the right partners to minimizing conflicts to determining further commitments |
Bibliography |
Includes bibliographical references (pages 285-297) and index |
Subject |
Competition.
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Interorganizational relations.
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Partnership.
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Strategic alliances (Business)
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Author |
Hamel, Gary.
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LC no. |
97051446 |
ISBN |
0875846165 |
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