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Book Cover
Book
Author Griffin, Ricky W.

Title International business : a managerial perspective / Ricky W. Griffin, Michael W. Pustay
Edition Fifth edition
Published Upper Saddle River, N.J. : Pearson/Prentice Hall, [2008]
©2008

Copies

Location Call no. Vol. Availability
 WATERFT BUSINESS  658.049 Gri/Iba 2008  AVAILABLE
Description xxvi, 640 pages : illustrations ; 28 cm
Contents Ch. 1. An overview of international business -- Ch. 2. Global marketplaces and business centers -- Ch. 3. Legal, technological, and political forces -- Ch. 4. The role of culture -- Ch. 5. Ethics and social responsibility in international business -- Ch. 6. International trade and investment -- Ch. 7. The international monetary system and the balance of payments -- Ch. 8. Foreign exchange and international financial markets -- Ch. 9. Formulation of national trade policies -- Ch. 10. International cooperation among nations -- Ch. 11. International strategic management -- Ch. 12. Strategies for analyzing and entering foreign markets -- Ch. 13. International strategic alliances -- Ch. 14. International organization design and control -- Ch. 15. Leadership and employee behavior in international business -- Ch. 16. International marketing -- Ch. 17. International operations management -- Ch. 18. International financial management -- Ch. 19. International accounting and taxation
Ch. 20. International human resource management and labor relations
Bibliography Includes bibliographical references and index
Subject International business enterprises -- Management.
Author Pustay, Michael W.
LC no. 2006023599
ISBN 0131995340 hardback