Description |
xxxiii, 482 pages : color illustrations ; 27 cm |
Contents |
INTRODUCTION; 1. Business and its environments; PART ONE: ENVIRONMENTS; 2. The economic environment; 3. The technological environment; 4. The political and legal environment; 5. The socio-cultural environment; PART TWO: ISSUES; 6. Keeping the economy stable; 7. Can the marketplace be ethical?; 8. Achieving a better work-life balance; 9. An ever-closer union of EU member states?; 10. Business and the changing public sector; 11. Business in the political arena; 12. The globalization of business; 13. Balancing business freedom and the authority of the law; 14. Entrepreneurship and enterprise; 15. Business and sustainable development; CONCLUSION; 16. Themes and issues: looking ahead |
Summary |
This textbook presents key themes and issues that underpin the business environment. The PESTLE framework is used to introduce the core political, economic, socio-cultural, technological, legal, and environmental business contexts. This is followed by topical 'issues' chapters, covering contemporary areas in the business environment |
Notes |
Previous ed.: 2008 |
Bibliography |
Includes bibliographical references and index |
Subject |
Business.
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Industries -- Social aspects.
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Author |
Wetherly, Paul.
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|
Otter, Dorron.
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LC no. |
2007032933 |
ISBN |
9780199579600 (paperback) |
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0199579601 (paperback) |
|
9780199203055 |
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0199203059 |
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