| Description |
x, 888 pages : illustrations ; 26 cm |
| Contents |
Ch. 1. The nature of strategic management -- Ch. 2. Understanding and analyzing the general environment and the health care environment -- Ch. 3. Service area competitor analysis -- Ch. 4. Internal environmental analysis and competitive advantage -- Ch. 5. Directional strategies -- Ch. 6. Developing strategic alternatives -- Ch. 7. Evaluation of alternatives and strategic choice -- Ch. 8. Value adding service delivery strategies -- Ch. 9. Value adding support strategies -- Ch. 10. Communicating the strategy and developing action plans -- App. A. Analyzing strategic health care cases -- App. B. Oral presentations for health care professionals |
| Summary |
"This fifth edition of the classic text, Strategic Management of Health Care Organizations, introduces strategic thinking, strategic planning, and strategic momentum to advanced undergraduate and graduate students as well as practitioners in the field of health care. It demonstrates how strategic managers can become strategic thinkers with the crucial skills to evaluate the changing environment, analyze data, question assumptions, and develop new ideas." "In this new edition, all chapters have been revised and contain new or updated Introductory Incidents and Perspectives. Appendix A has been revised to match the new model of strategic thinking, planning, and managing the strategic momentum. Twenty real-life case studies, including nine new cases and three updated classics, present diverse strategic situations in an accessible manner that enhances the applicability of the concepts for students and professionals."--BOOK JACKET |
| Bibliography |
Includes bibliographical references and index |
| Subject |
Health facilities -- Administration.
|
|
Strategic planning.
|
| Author |
Ginter, Peter M.
|
|
Duncan, W. Jack (Walter Jack)
|
| LC no. |
2005004897 |
| ISBN |
1405124326 hardcover : cover alkaline paper |
|
9781405124324 hardcover : cover alkaline paper |
|
