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Author
Prahalad, C. K.
Title
The fortune at the bottome of the pyramid / C.K. Prahalad
Published
[Philadelphia, Pa.] : Wharton School Pub., [2006]
©2006
Copies
Location
Call no.
Vol.
Availability
MELB
338.8881724 Pra/Fat
AVAILABLE
Description
xxiii, 273 pages : illustrations ; 24 cm
Notes
"Enabling dignity and choice through markets"--front cover
Bibliography
Includes bibliographical references and index
Subject
International business enterprises -- Social aspects -- Developing countries.
Non-governmental organizations -- Developing countries.
Poor -- Developing countries.
Economic assistance -- Developing countries.
Globalization -- Economic aspects -- Developing countries.
LC no.
2005931851
ISBN
0131877291
Other Titles
Fortune at the bottom of the pyramid : eradicating poverty through profits
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