| Description |
xxvii, 394 pages : illustrations (some color), color maps ; 25 cm |
| Contents |
Introduction to the business environment -- The globalization of business -- The regional business environment (sub-national regions) -- The national business environment -- The international business environment -- Business models in contrasting cultures -- Business ethics and corporate responsibility -- Internationalization of business in a changing environment -- Markets, competition, and regulation -- Technological change -- International risk -- Key themes in the business environment : concluding comments -- Towards a new Europe -- Contrasting developments in the Americas -- Asia's economic potential -- Africa's struggle for reform |
| Bibliography |
Includes bibliographical references and indexes |
| Subject |
Business enterprises -- Moral and ethical aspects.
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International business enterprises.
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Intercultural communication.
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Globalization.
|
| LC no. |
2009049035 |
| ISBN |
9780199214006 |
|
019921400X |
|
