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Book Cover
Book
Author McHale, John P., 1966- author

Title Communicating for change : strategies of social and political advocates / John P. McHale
Published Lanham, MD : Rowman & Littlefield, [2003]
Lanham, MD : Rowman & Littlefield, [2004]
é2004
©2003

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Location Call no. Vol. Availability
 MELB  302.2 Mch/Cfc  AVAILABLE
Description x, 251 pages ; 24 cm
Series Communication, media, and politics
Communication, media, and politics.
Contents Foreword / Pamela J. Benoit -- 1. Introduction: The Importance of Activist Media Use -- 2. Face-to-Face Interaction -- 3. Talking on the Telephone -- 4. Meeting in Small Groups -- 5. Communicating at Events -- 6. Using Paper -- 7. Disseminating Messages through Mass Media -- 8. Connecting through Computers -- 9. Conclusion
Notes Formerly CIP. Uk
Bibliography Includes bibliographical references and index
Subject Communication in social action.
Communication in politics.
Social movements.
Social advocacy.
Political activists.
Mass media and public opinion.
LC no. 2003023221
ISBN 074252972X (cloth) (alkaline paper)
0742529738 (paperback) (alkaline paper)