Title The marketing of library and information services 2 / edited by Blaise Cronin

Published London : Aslib, 1992

Copies

Location	Call no.	Vol.	Availability
W'PONDS	021.7 Mar 1992		AVAILABLE

Description xiii, 604 pages : illustrations ; 24 cm Series Aslib reader series ; v. 4 Aslib reader series ; v. 4 Notes No series statement printed on item, but t.p. verso lists the 6 previously published titles in the Aslib reader series. The titles include Marketing of library and information services 1 Bibliography Includes bibliographical references Subject Advertising -- Information services. Advertising -- Libraries. Information services -- Marketing. Information services -- Public relations. Libraries -- Public relations. Libraries -- Marketing. Public relations -- Information services. Author Cronin, Blaise. Aslib. LC no. 96210856 ISBN 0851422780

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