Title The persuaders : inside the hidden machine of political advertising / Sally Young

Published North Melbourne, Victoria : Pluto Press, 2004

Copies

Location	Call no.	Vol.	Availability
MELB	324.73 You/Pit		AVAILABLE

Description xi, 404 pages : illustrations ; 24 cm Summary The first book devoted to Australian political advertising in which the author charts how it has changed over time assessing what impact it has had on the nature of our democracy Analysis Advertising, Political - Australia Government and the press - Australia Australia - Politics and government Press and politics - Australia Political campaigns - Australia Election advertising Media coverage Political parties, Australian History Notes Includes index Bibliography Bibliography: pages 365-390 Subject Lobbying -- Australia. Advertising, Political -- Australia. Government and the press -- Australia. Press and politics -- Australia. SUBJECT Australia -- Politics and government. http://id.loc.gov/authorities/subjects/sh85009597 Author Young, Sally A LC no. 00002619 ISBN 1864033045 paperback

  Permalink